Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Social Media ROI: How to Measure Your Social Marketing
Want to improve the return on investment (ROI) of your social media marketing?
Are you measuring the right things?
To explore everything you need to know about measuring ROI, read the full article.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Map a Plan to Achieving Your Big Goals
Want to start a new project but don’t know how to move forward?
Paralyzed because you don’t have a plan?
Michael Stelzner shares a creative process to help you plan the activities and steps you’ll need to take to turn your dream into a reality.
By Michael Stelzner
youtube.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

The State of Mobile in 2020 [Infographic]
Mobile connectivity has changed the way we interact
The way we shop, the way we find information - basically, almost everything we do is now connected, in some way, back to our mobile digital devices.
It's amazing to consider just how significant the influence of mobile has become.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
![The State of Mobile in 2020 [Infographic]](https://www.honeyweb.com.au/uploads/blog/the_state_of_mobile_hero.jpg)
Facebook Ad Creation: the 5 Steps For a High Performing Ad
If you’ve ever waited in line at the grocery store and seen the people in front of you scroll through their Facebook or Instagram feeds on their phone, you’ll know each post is only glanced at for about a second.
That’s how much time we’ve got to hook people in with our Facebook (and Instagram) ad and get them to want to read more.
This is why, as a Facebook marketer, when I coach clients on their ad strategy the part where they get overwhelmed is the one related to the creative for the ad itself.
By Paul Fairbrother
adespresso.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Google Ads or Facebook Ads: Which One is Right for Your Business?
If you want to reach customers, then Google’s search network or Facebook’s news feeds are the places to be.
Google Ads reaches billions of people each and every day via search, email, and other online activities.
But when it comes to allocating your advertising budget and you have to make a choice which platform should you pick: Google Ads or Facebook ads?
By Brad Smith
adespresso.com
Honeyweb are your localGoogle marketing experts, contact us to discover how we can help your business.

How to Use Short Videos to Turn Prospects Into Customers
Are you struggling to move people from being familiar with you to buying from you?
Wondering how to create short videos to help guide people to purchasing?
Learn how to create short, cost-effective videos to help convince people to purchase your product or service.
By Marcus Ho
socialmediaexaminer.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.

4 Influencer Marketing Trends that will Dominate in 2020 [Infographic]
Are you considering adding influencer marketing to your social media promotion arsenal in 2020?
Want to keep your process up to date with the latest influencer trends?
The team from DCI share their influencer marketing trends to watch in 2020 in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local Influencer marketing experts, contact us to discover how we can help your business.
![4 Influencer Marketing Trends that will Dominate in 2020 [Infographic]](https://www.honeyweb.com.au/uploads/blog/1-1288x724.png)
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