Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How Video is Influencing Consumer Decision-Making in 2021 [Infographic]
In 2021, video continues to be a powerful tool to connect and engage with your customers
But with the majority of brands moving their offerings online, it's no suprise that consumers habits have also changed.
So, where are consumers browsing for now, and is video still influencing their purchase decisions?
By Jess Rozario-Ospino
socialmediatoday.com
Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![How Video is Influencing Consumer Decision-Making in 2021 [Infographic]](https://www.honeyweb.com.au/uploads/blog/manipulate-2015-Apr29-2.jpg)
How To Make Your Next Online Event Stand Out
The COVID-19 pandemic has dramatically changed the way in which events operate.
With in-person attendance still not an option for many, businesses have turned to online events as a way to share information while not risking the safety of anyone involved.
The rise of online events has been an extraordinary success.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Using YouTube to Grow a Business
Wondering if your business should have a YouTube presence?
Have you tried publishing on YouTube but it hasn’t done anything for your business?
In this article, you’ll learn how to use YouTube videos to grow your business organically.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Tools and Best Practices for A/B Testing Your Ad Copy
We know that copy is a crucial aspect of PPC ad performance.
But how do you actually create high-converting copy?
While there are plenty of elements that go into great copywriting, a crucial factor in optimizing for performance will always be A/B testing.
By Ana Gotter
adespresso.com
Honeyweb are your local PPC marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How marketers learned about customers to increase web traffic, search visibility, and sales
The most powerful force in capitalism is the customer.
So to better improve your marketing results, you have to better serve the customer. And to better serve the customer, you must better understand the customer.
To help you do that, we bring you examples from an ecommerce business, marketing startup, and digital marketing agency.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Microsoft Advertising Announces Open Beta for New Automotive Ads
Microsoft Ads has announced an open beta for a new Automotive Ad format.
Now, they’re introducing a new way for automotive advertisers to drive those clicks.
Here's what they look like, how to request access & a peek at early results!
By Amy Bishop
searchenginejournal.com
Honeyweb are your local digital advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
WEBINAR! Visual Insights For Australia’s Financial Services: How To Create Content That Connects
When it comes to a difficult, shaky patch, you’d have to agree that Australia’s financial institutions have suffered more than most in recent times.
2019’s Royal Commission laid bare some deep wounds in the way Australia’s banks; super funds, financial planners and brokers conducted their business.
Digital transformation accelerated, changes in legislation happened frequently and the need to build trust and genuinely connect with customers became more important than ever.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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