Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Ultimate AdWords Retargeting Guide
Google AdWords gets a bad rap. “It’s too complicated.” “It doesn’t work.” But the fact of the matter is, you need AdWords retargeting.
Only a measly 2% of shoppers convert on their first visit. That means 98% of your traffic is bouncing from your site without giving you a dime.
Retargeting is a necessary evil in today’s digital landscape.
By Brad Smith
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Marketing Tips for Live-Streaming on Social Media [Infographic]
Live-streaming has been one of the trends of the last few years in social
With all the major platforms looking to tap into user desire for more immediate, in-the-moment sharing.
Facebook has made the biggest live-streaming push, but it could Instagram where it's been most significant , with the platform offering a range of new live-streaming additions, including the recently launched live guests option.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Marketing Tips for Live-Streaming on Social Media [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_772738360.jpg)
7 Down and Dirty Ways to Boost Social Media Performance Fast
Can you believe some people actually think social media as a marketing strategy is dying?
No joke - I've actually listened to experts in the promotional field talk about how oversaturated and useless social media has become and that we should only be using it for social ads.
Now, don't get me wrong, I am a huge fan of social advertising.
By Ann Smarty
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Twitter Adds View Count Displays to All Videos
Twitter has announced that it will now display video view counts on all videos posted to the platform.
Twitter’s been experimenting with video view counts for a while, with some users reporting seeing them, then having them disappear again.
Now, it seems, they’ll be here to stay.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
12 Digital Marketing Trends to Watch Out for in 2018
It’s December - you know what that means. Everyone wants to talk about the new year.
I guess you can include me in “everyone”, because my main goal this December is to get you and your marketing strategy ready for 2018.
We’re going to kick it off by talking about marketing trends we expect to see in the coming year.
By Isabella Andersen
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
5 Tips for Epic Email Subject Lines
Did you know that 47% of email recipients decide whether or not to open an email based on the subject line alone?
Clearly, first impressions matter when it comes to email marketing.
Organizations tend to put a lot of effort into the content of the email without considering how they’re going to ignite enough interest to actually get people to click open.
By Jeff Rum
socialmediatoday.com
Honeyweb are your email marketing experts, contact us to discover how we can help your business.
How ‘Getting Personal’ with Your LinkedIn Updates Can Drive Significant Reach
Sharing personal updates on LinkedIn is a bit of a controversial area for some.
Definitely, LinkedIn's not Facebook - you don't want to be sharing all your personal news, thoughts and updates on a platform that's primarily focussed on professional interactions.
But there is a way to share relevant personal updates with your LinkedIn network - and those posts, in my experience, can perform better than your regular 'all business' updates.
By John Nemo
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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