Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Twitter Confirmed It’s Testing a Tweetstorm Feature, Has Expanded the Test Pool
Twitter was working on a new ‘Tweetstorm’ feature, which would enable users to create a series of automatically linked tweets.
Twitter has now confirmed that this feature is in testing, and that test has recently been expanded among Android users, which could suggest it may be coming soon.
As reported by Android Police, the Tweetstorm features provides a new option to add tweets to your composition process, with the tweets in a set then listed on screen.
By Andrew Hutchinson
socialmediatoday.com
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3 Reason Why You Should Focus on Referral Marketing in 2018
It’s that time of year when marketers take a look back at the performance of their marketing activity.
What made the grade, and what was bottom of the class and should be banished from your marketing toolbox, never to return?
Hopefully, you’ll already have a core plan for the coming year, but to hit your (inevitably) increasing targets you’ll either need to make existing channels work harder or implement new activity.
By Angela Southall
socialmediatoday.com
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How to Use A/B Testing and Personalization Best Together
If you ask most marketers, they will tell you that A/B testing and personalization are two completely different things.
I respectfully disagree, and I think this disagreement is at the root of how to use them best together.
We as growth/performance marketers are accountable for results, often measured with conversions, new customers, or revenue.
By Peep Laja
conversionxl.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook to train U.S. businesses on ads after Russia scandal
Facebook disclosed in September that Russians bought ads on its platform in an attempt to divide Americans in the run-up to the 2016 U.S. presidential election
Facebook Inc Chief Executive Mark Zuckerberg is kicking off an effort to get U.S. small businesses to spend more on advertising as the image of the social media network's ads have taken a hit for their role in alleged Russian attempts to sway U.S. voters.
Zuckerberg is travelling on Thursday to St. Louis, Missouri, to launch the program, after which Facebook will dispatch teams to 30 U.S. cities next year.
By REUTERS
brandequity.economictimes.indiatimes.com
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What Snapchat Will Look Like in 2018
Big changes are afoot for Snapchat: Executives of Snap Inc., Snapchat’s corporate parent, revealed during Tuesday’s earnings call that they are planning a major redesign for 2018.
They also want to take a number of other steps to keep creators and users happy.
While the executive team stopped short of sharing too many details about their plans, they dropped quite a few hints. According to those hints, here is what’s going to change for Snapchat in 2018
By Janko Roettgers
variety.com
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Twitter officially expands its character count to 280 starting today
Twitter’s expansion to 280 characters is rolling out publicly today to all users in supported languages, including English.
The company had first announced the controversial plan to move beyond its traditional 140 characters back in September, noting at the time how a longer character count allowed users to express more of their thoughts without running out of room to tweet.
The expansion was initially available to a select group of Twitter users as a trial.
By Sarah Perez
techcrunch.com
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Facebook Messenger Customer Chat Plugin: Closed Beta
I’ve received countless questions during the past week about the nifty little Messenger widget that hovers on the right side of my website.
That’s the Facebook Messenger Customer Chat Plugin, and I am lucky enough to be part of the closed beta.
What is the Facebook Messenger Customer Chat Plugin?
By Jon Loomer
jonloomer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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