Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
31 Surprising Video Marketing Facts You Need to Know [Infographic]
Already one of the most powerful tools in a marketer's arsenal, video is fast becoming the number one way to generate conversions.
Video content marketing is one of the most powerful ways to market your product or service.
Its inherent ability to capture and hold a consumer's attention longer than people will spend on a text or image is great, and its ability to appeal to multiple sense is super compelling.
By Larry Kim
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
![31 Surprising Video Marketing Facts You Need to Know [Infographic]](https://www.honeyweb.com.au/uploads/blog/F1-13-1038x576.jpg)
6 Really Bad Website Popup Examples
If you want to craft a delightful marketing experience and you’re using popups, you need to make sure you hold them to the same high standards as the content they are covering up.
You can learn a lot by looking at bad website popup examples.
Once you understand what not to do, you’ll default to starting your own popup designs from a better baseline.
By Oli Gardner
unbounce.com
Honeyweb are your local Website marketing experts, contact us to discover how we can help your business.
Why Brands Will Go to Extremes - Lengthwise - With Digital Video in 2018
Marketers will continue to experiment and push boundaries as they look to address growing online consumption.
Brand interest in both long-form and super-short digital video revved up in 2017, a duality that is likely to endure in the months ahead as strategies gel around capturing the attention of online consumers.
In 2017, marketers spent 2x as much on online video than they did on TV ads, according to a recent report from Magisto.
By Kayla Matthews
socialmediatoday.com
Honeyweb are your local digital branding experts, contact us to discover how we can help your business.
New Data Reveals it’s Time to Change Your Headline Strategy
Every day, people work really hard to create quality content, but then they shoot themselves in the foot by slapping on some crappy headline onto it.
It's mind-blowing. Your headlines shouldn't be an afterthought - content that has a catchy headline is more likely to be clicked on and read.
Content that gets more clicks and engagement gets rewarded, especially in Google's search results and Facebook's News Feed.
By Larry Kim
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
4 Essential Digital Marketing Tactics for Multi-Location Businesses [Infographic]
With some 56% of in-store sales now being influenced by digital platforms, it's clear that all businesses need to be putting increased focus on their digital presence
Aligning with evolving consumer discovery behaviors. But how are search behaviors evolving exactly?
What are the latest trends relating to how people are finding products and services that brands need to be aware of?
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Digital marketing experts, contact us to discover how we can help your business.
![4 Essential Digital Marketing Tactics for Multi-Location Businesses [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_787344232.jpg)
Zuckerberg to Focus on Fixing Facebook’s Issues as His 2018 Challenge
Each year, Facebook CEO Mark Zuckerberg commits himself to a personal challenge – learning mandarin, reading a heap of books, building a personal assistant for his home.
But this year, Zuckerberg’s challenge is a little closer to home, and more aligned with the wider goals of the empire he’s created.
After a year of controversy and questions about Facebook’s role in modern society, Zuckerberg has committed himself to fixing ‘important issues’ with the platform.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Twitter Renaissance: Is It Time to Reconsider Twitter?
Wondering what advantages Twitter offers social media marketers?
Looking for tips on interacting with customers?
To explore the opportunities marketers have on Twitter, I interview Mark Schaefer.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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