Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Top Instagram Updates You Need to Know – January 2018 Edition
Happy New Year, everyone! You know what they say. New year, new you.
While some of us may have already fallen off the wagon with resolutions, Instagram is continuing on with updating the platform to continue to provide users (and marketers) a better experience than ever before.
And, thanks to a big Facebook development, this is good news because Instagram is about to become even more important to marketers and businesses than ever before.
By Ana Gotter
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
5 Ways to Set-and-Forget Your AdWords Campaigns to Automatically Generate New Business
Google AdWords generates a high return due to its intent-based platform.
But generating a high return often involves hours of work daily.
From combing through thousands of negative keywords to adjusting bids on each campaign to meet fluctuating costs per click and acquisition.
By Brad Smith
adespresso.com
Honeyweb are your local Google Adword marketing experts, contact us to discover how we can help your business.
69 Facts You Need to Know About WooCommerce (Infographic)
If you have a WordPress eCommerce site, you’re probably using WooCommerce, as its the most popular open source eCommerce plugin.
The draft idea developed in 2008 by three WordPress enthusiasts evolved into a versatile, easy-to-use, and extremely popular plugin which extends WordPress experiences.
Covering 42% of all eCommerce websites, WooCommerce comes with an excellent choice of payment solutions, as well as plenty of help and tips for SEO.
By Megan
websitebuilder.org
Honeyweb are your local Website advertising experts, contact us to discover how we can help your business.
6 Tips to Strengthen Your Personal Brand in 2018
The word 'brand' only referred to companies, however in today’s world, we're more aware that every one of us has our own 'personal brand'.
I liken each of our own brands to what we used to call our 'permanent record' - remember how scary it was to hear 'this will go down on your personal record?'
With the internet, and especially with social media, that personal record is no longer a mythical list of our wrongdoings – it’s searchable and at anyone’s fingertips at all times.
By Lucy Rendler-Kaplan
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
How to Install the Facebook Pixel on a Wordpress Website
When it comes to collecting and leveraging social media data to market a business, Facebook is the king.
The Social Network is always learning more about users and what makes them react to marketing messages, and evolving its ad products in-step.
To provide further insight to marketers, Facebook created the Facebook Pixel which helps marketers measure the impact of their advertising and understand how Facebook users are interacting with websites.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
The 8 Biggest Digital Marketing Mistakes and How to Avoid Them
Whether you are a seasoned digital marketer or a novice, you’ll likely make mistakes
Or already have—as you undertake your programs and campaigns (including those related to channel optimization, social media, metrics, and more).
Learn about the eight most common digital marketing pitfalls and how to avoid or fix them.
By marketo
marketo.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
AI-Powered Content Holds The Key To Sales Success
In this opinion piece, Andy Pattinson, managing director at Seismic for Australia and New Zealand
Explains why Aussie marketers should look to artificial intelligence (AI) to enhance their content strategy and, in turn, help their business’ sales team bring in the big bucks.
More and more, organisations are starting to brand themselves as customer-centric by making heavy investments in customer advocacy programs, whether that’s B2C or B2B focused.
By Nidhi Gorai
bandt.com.au
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
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