Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Quick case studies about pricing, landing page, and SEO tests for recurring revenue businesses
“In effect, BuzzFeed’s devotion to rapid A/B testing was also an acknowledgement of sorts: ‘We don’t know what works.’”
Does your marketing department embrace that same humility?
To inspire your search for what works with your brand, read on for examples from Codecademy, an energy shopping website, and a federal credit union.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
LinkedIn Shares Insights Into the Benefits of a Combined ‘Brand and Demand’ Ad Approach
LinkedIn has published some new insights into the benefits of brand and lead-gen marketing
How using both in a balanced, strategic approach can ultimately generate better results for your business.
LinkedIn has shared a range of reports into varying marketing approaches, and how brands are seeing success with each, despite significant investment in demand generation over brand presence.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
LinkedIn Shares New Insights Into Evolving Market Shifts as a Result of COVID-19
LinkedIn has published its latest 'State of Sales' report
Which looks at how buyers and sellers are adjusting their strategies as a result of COVID-19, and how that relates to your marketing approach.
LinkedIn highlights seven key trends that are influencing the future of sales, which reflect the significant market shift as a result of the pandemic.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Increase Facebook Engagement (Free Calculator)
Performance-based marketers typically focus on high-intent interactions coming from Facebook content like clicks and purchases off-platform.
It’s a mistake, however, to ignore standard Facebook engagement such as likes, comments, and shares.
When you increase engagement, several things happen:
By Ana Gotter
adespresso.com
Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
12 of the Most Common Facebook Ad Mistakes Marketers Must Avoid
Facebook announced they had ten million active advertisers using the platform to promote their products and services, a three million increase from the previous year.
To better serve a wider range of businesses using the ad platform, Facebook continues to introduce new features which add to its complexity.
These might be making you look unprofessional, causing inefficiencies, or slowing growth.
By Mark Quadros
adespresso.com
Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Facebook Launches Live-Stream Shopping Events, the Next Stage in its Evolving eCommerce Push
Facebook is taking the next step in its evolving eCommerce push with the introduction of a new "Live Shopping Fridays" series
Which will see the platform host live-streamed shopping experiences, in conjunction with selected retailers
That will invite viewers to ask questions about products, and make purchases, all in-stream.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Create a Content Mission Statement for Marketing
Do you use content in your marketing?
Could a clear mission statement improve your marketing results?
In this article, you’ll learn what a content mission statement is and how to create one to guide your marketing activities.
By Joe Pulizzi
socialmediaexaminer.com
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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