Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Psychology of Social Media [Infographic]
As various studies and research reports have shown, social media can be addictive.
According to one report, Generation Y "has made social media their top priority and continues to need more usage in order to feel satisfied".
Another found that the habitual nature of social can see it spill over into other areas of people's lives.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Psychology of Social Media [Infographic]](https://www.honeyweb.com.au/uploads/blog/ere.jpg)
Instagram Stories Strategy: How to Make Stories That Benefit Your Business
Want to attract more leads with Instagram?
Curious how a story arc on Instagram Stories can help?
To explore how to use Instagram Stories for business, I interview Tyler J. McCall.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Do Keyword Research for SEO: Everything You Need to Know
Search engines have been minimizing the importance of keyword relevance signals for ranking for many years.
It’s a fact that keywords are no longer necessary or mandatory to be present in the title tag or in heading tags (H1, H2, H3) in order to rank in the top five of the search engine results pages.
Should you abandon keyword research and focus more effort on content creation?
By Roger Montti
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

How to Recognize and Overcome Facebook Ad Fatigue
Are your once-successful Facebook ad campaigns no longer effective?
Wondering if ad fatigue is responsible?
In this article, you’ll learn how to recognize the signs of ad fatigue and tweak existing Facebook ads for better performance.
By Charlie Lawrance
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

A Guide to IGTV - How to Post, What to Post and Tips to Help Maximize Your Efforts
Instagram recently launched its longer form video content play with IGTV
A platform-specific video channel which will focus on promoting the work of content creators, giving them a new way to connect with their fans.
Up until now, video content on Instagram has been limited to a maximum of 60 seconds in feeds, and 10 seconds per Stories frame.
By Stanley Meytin
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

5 Key Insights into Effective Instagram Stories Performance [Report]
Instagram Stories is now up to 400 million daily users, and Facebook executives have noted that the Stories format is on track.
The trends indicate that you should be considering where Stories fits into your social media marketing strategy
But given it’s such a new and different format to master, how can you know what you should be aiming for?
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![5 Key Insights into Effective Instagram Stories Performance [Report]](https://www.honeyweb.com.au/uploads/blog/shutterstock_661458517.jpg)
Snapchat Launches ‘Footprints’ Report to Provide Insight into User Behaviors [Infographic]
Here’s an interesting stat from Snapchat:
“Over 90% of Snapchatters opt-in to share their location, and they interact with Snapchat approximately 25 times a day.”
That gives Snap a heap of data on locations, including the stores they visit, the restaurants they go to, etc.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Snapchat Launches ‘Footprints’ Report to Provide Insight into User Behaviors [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_640566304.jpg)
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