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Honeyweb Blog / Social Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Create an Eye-Catching Instagram Ad

Instagram is popular with marketers of consumer-facing brands but requires both channel and user knowledge to succeed.

Like all things in marketing, there’s no single silver bullet to find success with Instagram advertising.

Learn how to create eye-catching Instagram ads here.

By Rachel Vandernick
searchenginejournal.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Create an Eye-Catching Instagram Ad

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Facebook Outlines How to Make Best Use of Organic Video Testing in Creator Studio

Last September, Facebook began rolling out a new organic video post testing tool in Creator Studio

Facebook published a new overview on how to make best use of the new tool to maximize your Facebook video performance.

Here's a helpful overview of a tool that many users are likely not aware exists.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Facebook Outlines How to Make Best Use of Organic Video Testing in Creator Studio

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LinkedIn Launches New Ads Guide to Help Marketers Plan their Campaigns

LinkedIn has launched a handy new overview of its various advertising options

Which includes image size info, call-to-action options, technical requirements, and more, for each ad type, helping to outline how to maximize your on-platform campaigns.

As LinkedIn notes, the guide is separated into four distinct categories:

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

LinkedIn Launches New Ads Guide to Help Marketers Plan their Campaigns

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Facebook Provides Audience Connection Tips in Latest ‘Social Skills’ Video

Facebook recently launched a new video series called 'Social Skills' 

Which aims to provide social media managers with the skills and insights they need to maximize their promotional performance.

Each video interview includes real world insights into how businesses have utilized Facebook's ad tools to boost their brands.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Facebook Provides Audience Connection Tips in Latest ‘Social Skills’ Video

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Facebook Launches Test of New, Clubhouse-Like App as it Looks for Angles on the Audio Social Trend

Facebook's experimental NPE team has released yet another new app

This time focused on the rising interest in audio social, though with addition of alternate elements to hopefully enhance the engagement process.

Today, NPE has launched a beta test of 'Hotline', a web-based app that incorporates the engagement features of Clubhouse.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Facebook Launches Test of New, Clubhouse-Like App as it Looks for Angles on the Audio Social Trend

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The Latest Social Media Usage Trends, Including the Rise of Reddit, TikTok and Snapchat

Facebook continues to see the most daily usage, according to the latest findings from Pew Research.

Pew interviewed 1,502 US about their social media habits, providing an overview of key trends and shifts in social media platform adoption and usage.

But as noted, Pew's data reveals that the big players remain in charge, even with other apps gaining some ground.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

The Latest Social Media Usage Trends, Including the Rise of Reddit, TikTok and Snapchat

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TikTok Launches Global Creator Partnership With IPG Mediabrands

TikTok has partnered with IPG Mediabrands in a three-year global deal to create custom programs for Mediabrands’ clients.

At the crux of the partnership is a ‘Creator Collective’ – essentially, a group of TikTok creators who will provide advice to IPG Mediabrands’ clients.

They will also host ‘Creator Camps’ every quarter, where creators “provide IPG Mediabrands clients [with] strategic counsel and feedback on their upcoming campaigns.

By KATHLEEN FARMILO
bandt.com.au

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

TikTok Launches Global Creator Partnership With IPG Mediabrands

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