Honeyweb Blog / Social Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Twitter Shares New Insights into Key Topic Trends [Infographic]
Twitter has shared some new insights into trending topics of discussion on the platform
Covering discussion shifts in the month of June - which, as Twitter notes, was largely dominated by the #BlackLivesMatter protests.
It's interesting to note how the tweet conversation is shifting.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![Twitter Shares New Insights into Key Topic Trends [Infographic]](https://www.honeyweb.com.au/uploads/blog/yu.jpg)
Facebook Shares New Insights into Most Shared Posts on its Platform
Understanding what generates engagement on Facebook is key to maximizing reach and response
Facebook is not overly forthcoming with its usage insights, which can make it hard to know what's getting the most traction with Facebook users.
Facebook decided that it was time to step in and clarify some key points about Roose's lists, which many have used to criticize The Social Network's negative, divisive impact.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

3 Ways to Boost the Performance of Your Facebook Ads
According to Sprout Social’s '2020 critical social media stats', 89% of marketers now use Facebook as their primary ad platform
While 83% of consumers regularly log into the app. The alignment here makes sense, businesses will go wherever the audience is, and no platform has a larger audience right now.
If you're looking for some key tips in improving the performance of your Facebook ads, check out these pointers and tools.
By Ann Smarty
socialmediatoday.com
Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Facebook is Launching a New Investigation into Potential Algorithmic Bias in its Systems
Facebook is launching a new investigation into potential bias within its algorithms
As it works to improve its systems in response to the #BlackLivesMatter movement, and in light of its recent civil rights audit.
Both Facebook and Instagram will launch new examinations of their core algorithms.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

LinkedIn Revenue Up 10%, Sessions Up 27%, in Latest Performance Update
LinkedIn's revenue was up 10% in the most recent quarter, while user engagement continued to rise, as the platform navigates the various impacts of the COVID-19 crisis.
There are a few key notes on how LinkedIn is placed, and how it's weathering the current uncertain situation.
The main point of note, from a usage standpoint, is that LinkedIn continues to see growth in user sessions.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

LinkedIn Provides More Tips for Virtual Events in New Guide Book
LinkedIn has published a new guide on how to use its LinkedIn Live and Events tools to facilitate virtual events
Catering to the growing demand for such tools, with in-person meetings looking set to remain off the cards for some time yet.
This is actually the second events guide that LinkedIn has published in the last two months.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Facebook Shares New Insights into Effective Brand Messaging [Infographic]
Facebook has published a new collection of key tips
On how advertisers can maximize engagement with their brand messaging through smaller tweaks within their copy that can have a significant impact.
Facebook says that its creative research team has found that its often the little things that matter:
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![Facebook Shares New Insights into Effective Brand Messaging [Infographic]](https://www.honeyweb.com.au/uploads/blog/cvgju.jpg)
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