Honeyweb Blog / Social Brand
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How Can You Measure Your Social Brand Equity?
The concept of brand equity is changing fast.
In the digital era, social media conversations make up a growing part of how a brand is perceived by its customers.
This leads to an important question - as a global brand, how should you measure your social brand equity?
By Joei Chan
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
READ FULL ARTICLE
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