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Honeyweb Blog / Facebook Advertising

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Manage Your Facebook Ad Frequency

Do you run Facebook ad campaigns?

Wondering how many times your audience should see your ads?

In this article, you’ll discover what marketers need to know about managing the frequency of Facebook ads.

By Ekaterina Konovalova
www.socialmediaexaminer.com

How to Manage Your Facebook Ad Frequency

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6 Ways to Improve Your Facebook Ads

Want to improve your Facebook ad performance? Wondering which metrics to look at?

Using key insights from Facebook to see how users respond to and engage with your ads can help you optimize your campaigns.

In this article, you’ll discover six ways Facebook ad metrics can help you improve your Facebook ads.

6 Ways to Improve Your Facebook Ads

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“2021: Facebook & Google Will Take ALL The Advertising Dollars & Everybody Else Will Be F@cked!”

On Monday B&T published a controversial piece about the merging of ad tech and mar tech. Here, B&T chats with the article’s author and eminent authority on the subject Andrew Birmingham and tries to uncover what it all means for local agencies. Yes, be VERY scared indeed, it’s a frightening new world that’ll take few prisoners…

Put simply, what actually is advertising tech (adtech) and marketing tech (martech)? Ad tech’s the stuff that serves and counts your paid advertising; the actual technology, the analytics. Martech’s direct marketing; things like emails, social, posts, the automation that controls all the campaigns.

[John Bastick]
Posted by JOHN BASTICK

“2021: Facebook & Google Will Take ALL The Advertising Dollars & Everybody Else Will Be F@cked!”

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Should My Business Advertise on Facebook?

Your business doesn’t have to be a Fortune 500 company or make a huge ad buy to be successful with Facebook advertising. Even with a small budget, marketing on Facebook can drive online sales, increase local sales, promote apps, build brand awareness, and generate new client and customer leads.

And while apps like Snapchat have developed a cult following among younger Millennials, Facebook still retains its title as the most popular social media network, with 72% of adult Internet users and 62% of the entire adult population in the United States signed up to the platform.

By Brian Hughes
socialmediatoday.com

Should My Business Advertise on Facebook?

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Facebook Advertising: 5 Things You Must Know Before Spending a Dime [Podcast]

In a new 'Social Zoom Factor' podcast, Pam Moore discusses the truth about Facebook advertising, and what people need to know to truly maximize their Facebook ad efforts.

Facebook advertising seems to be one of those things where every marketer's talking about it, but very few actually know how to drive real business results.

By Pam Moore

socialmediatoday.com

Facebook Advertising: 5 Things You Must Know Before Spending a Dime [Podcast]

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7 Reasons Why Your Facebook Strategy Isn’t Working

Building a winning Facebook presence takes time and effort. Here are seven ways you could be impeding your own progress on this front.

Most of us have been guilty of at least one of these Facebook pitfalls at some stage. And while they won’t necessarily make or break your business, making improvements in these key areas can boost overall Facebook Page engagement, maintain loyal customers and position your small business for success with potential customers.

By  Kristin Hulse
socialmediatoday.com

7 Reasons Why Your Facebook Strategy Isn’t Working

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How to Target Local Customers With Facebook Ads

Do you want to connect with local customers on Facebook? Have you considered targeting them with Facebook ads?

Facebook ads offer a quick, easy, cost-effective way to reach consumers in your local area. In this article, you’ll discover how to get your business in front of local customers using Facebook ads.

By Aaron Agius
Social Media Examiner

 

How to Target Local Customers With Facebook Ads

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