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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Facebook Launches New Dashboard to Better Track Facebook Ad Performance

After months of testing, Facebook has launched its new Attribution dashboard

Which will enable advertisers to get more in-depth insight into how each element of their Facebook presence is performing, including data on contribution to sales and comparative measurement.

Called simply 'Facebook Attribution', the new tool aims to provide more data to help inform your approach - as explained by Facebook.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Launches New Dashboard to Better Track Facebook Ad Performance

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3 Facebook Ad Types That Improve Sales

Want to improve your sales using Facebook ads? Looking for different ad formats to try?

Capitalize on Initial Awareness With a Facebook Carousel Ad.

In this article, you’ll discover how three Facebook ad types can help you better present your products and drive sales.

By Charlie Lawrance
socialmediaexaminer.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

3 Facebook Ad Types That Improve Sales

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How to Create an Effective Facebook Ad Retargeting Funnel

Want to improve your Facebook retargeting campaigns?

Wondering how to build a Facebook ad funnel that saves you time and effort?

In this article, you’ll discover how to build a Facebook ad funnel that retargets users with multiple ads over a substantial time period.

By Ben Heath
socialmediaexaminer.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

How to Create an Effective Facebook Ad Retargeting Funnel

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Facebook Ad Spend Grows 40% YoY as Impressions Decline [New Data]

Performance marketing agency Merkle recently released its quarterly digital marketing report 

Which outlines its findings in relation to digital marketing trends and shifts, both in terms of paid and organic content.

Importantly, the report includes data from Facebook, Instagram and YouTube ads.

By Chad Pollitt
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Ad Spend Grows 40% YoY as Impressions Decline [New Data]

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How to Recognize and Overcome Facebook Ad Fatigue

Are your once-successful Facebook ad campaigns no longer effective?

Wondering if ad fatigue is responsible?

In this article, you’ll learn how to recognize the signs of ad fatigue and tweak existing Facebook ads for better performance.

By Charlie Lawrance
socialmediaexaminer.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

How to Recognize and Overcome Facebook Ad Fatigue

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The 9 Social Media Analytics Tools Your Agency Needs in 2018

If you’re a quickly growing agency, you need to constantly be collecting and analyzing your results.

This can be a make-or-break in keeping up your momentum, making sure you are delivering for your customers and generating new insights for them (and you) on a regular basis.

For example: how do you know which Facebook Ad formats are outperforming? 

By Andrew Tate
adespresso.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

The 9 Social Media Analytics Tools Your Agency Needs in 2018

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5 Effective Facebook Ad Targeting Options Which You May Not Know About

Who you target on Facebook is one of the major factors that will determine whether or not your campaigns will be successful - but because there are so many targeting options at your disposal, it can be easy to overlook some of the more effective tools, or even remain totally unaware of their existence.

Facebook's ad tools are always changing, always evolving, and as they do, the various options available become more complex. 

By Ben Health
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

5 Effective Facebook Ad Targeting Options Which You May Not Know About

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