Honeyweb Blog / B2c Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Website Conversion Rates: KPI data and marketing examples from 17 B2B and B2C marketers
The average website conversion rate by industry. Sounds informative. But how much do you really learn?
Well, the average net worth of myself and Elon Musk. It is $133,450,000,000. How helpful is that information?
So instead of sharing averages or publishing simple charts, we share key performance indicators company by company (with added context).
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local website marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Attracting the Customer’s Attention: 3 quick B2C marketing case studies of a brand refresh
Let’s learn from the sign guy. He’s spinning, he’s twirling, he’s dancing.
Why? He knows what his main job is – to attract attention.
While successful marketing takes much more than attracting attention, without it, even the most elegant campaign will not produce results.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Fun B2C Digital Marketing Campaigns: Case studies about Chipotle’s Boorito promo
We’ve published many case studies about data analysis, marketing technologies, messaging methodologies, and A/B testing.
But we still realize that sometimes you need to throw some fun, creative ideas into the mix to help customers understand your unique message.
So to spark your next creative idea, read on to see how these fun campaigns impacted marketing opt-in rates, impressions, and annual profit.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

9 Ways to Win at B2C Marketing on LinkedIn
Are you investing time into your brand's LinkedIn presence?
The bottom line? Marketing your brand on LinkedIn can only help boost your business success.
Here are nine ways to win at B2C marketing on LinkedIn.
By Larry Kim
socialmediatoday.com
Honeyweb are your local B2C marketing experts, contact us to discover how we can help your business.

B2B vs B2C: The Different Marketing Strategies [Infographic]
While there are differences between Business to Business (B2B) and Business to Consumer (B2C) companies’ marketing strategies, these days there's one significant commonality - both are benefitting greatly from social media techniques.
But that said, each requires a very different approach - B2B brands tend to do better on LinkedIn, for example, which makes sense given the business focus of the platform.
B2C brands are seeing more success on Facebook, and increasingly Instagram.
By Jay Taylor
socialmediatoday.com
Honeyweb are your local marketing stragies experts, contact us to discover how we can help your business.
![B2B vs B2C: The Different Marketing Strategies [Infographic]](https://www.honeyweb.com.au/uploads/blog/strategy.jpg)
B2B vs B2C: The Different Marketing Strategies [Infographic]
While there are differences between Business to Business (B2B) and Business to Consumer (B2C) companies’ marketing strategies, these days there's one significant commonality - both are benefitting greatly from social media techniques.
But that said, each requires a very different approach - B2B brands tend to do better on LinkedIn, for example, which makes sense given the business focus of the platform.
B2C brands are seeing more success on Facebook, and increasingly Instagram.
By Jay Taylor
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![B2B vs B2C: The Different Marketing Strategies [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_281211230.jpg)
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