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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Cold Emails: Can They Work, Or Are They Just Spam?

Cold emails are unsolicited emails sent to previously uncontacted recipients.

To many, cold emails are synonymous with spam and a nuisance—one reason why U.S. workers spend 3.2 hours checking their work email each day.

Here’s how to increase the chances of success with cold email.

By Rimma Sytnik
conversionxl.com

Honeyweb are your local email marketing experts, contact us to discover how we can help your business.

Cold Emails: Can They Work, Or Are They Just Spam?

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern.

On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product.

LinkedIn has the potential to resolve both shortcomings:

By Derek Gleason
conversionxl.com

Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

LinkedIn Video Ads: Relevance, Specs, and Use Cases

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Zuckerberg Outlines New Privacy Focus and Tools for Facebook’s Family of Apps

The future of Facebook is.. privacy?

That would appear to be the case, going by CEO Mark Zuckerberg's latest 3,000 word blog post, in which he outlines his plans to add in more privacy-aligned features.

Among the new measures, Zuckerberg says Facebook will make the following tools a focus:

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Zuckerberg Outlines New Privacy Focus and Tools for Facebook’s Family of Apps

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3 Areas to Audit on Local Sites to Create a Stronger SEO Foundation

In the realm of SEO, as Bill Hunt once put it so well, you have to get the basicsright before you even begin to think about innovating.

A foundation allows you to put your best foot forward.

If you try to build or add on to your house with a weak foundation, you’re only setting yourself up for disaster.

By Jesse McDonald
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

3 Areas to Audit on Local Sites to Create a Stronger SEO Foundation

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Value Sequencing Decider Graphic

What do your customers need to know, and when do they need to know it?

Expressing value is the core of marketing. But you shouldn’t express the same value messages at every point of the customer journey or to every customer.

Different people need to understand different elements of your product or service’s value at different points.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Value Sequencing Decider Graphic

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How to Recruit Paid Social Influencers

Want to run a successful influencer marketing campaign?

Wondering how to formalize your influencer marketing partnerships?

In this article, you’ll discover how to find and contract with paid social influencers.

By Corinna Keefe
socialmediaexaminer.com

Honeyweb are your local Social Influencing experts, contact us to discover how we can help your business.

How to Recruit Paid Social Influencers

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Instagram’s Working on a New Way for Brands to Expand Influencer Campaigns

Instagram has announced that it's working on a new ad format

which will better enable brands and influencers to partner-up in a more financially beneficial, and transparent way.

Instagram's working on a new ad type that it's calling "Branded content ads", which will let brands sponsor posts created by celebrities and publishers.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram’s Working on a New Way for Brands to Expand Influencer Campaigns

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.

Testimonials

"Even before Honeyweb came along, I always believed that internet marketing was a key element in any business hence why I tried to make an effort to keep an email subscriber base. I just didn't know how to make attractive newsletters using plain text emails! Then Honeyweb came along and changed all that. They provided me with a template and an easy to use subscriber management system which I could effectively use to reach my customers. Now, my emails look extremely professional and I am always guaranteed sales after I send out the newsletters because people can look and read about all the new products in my store. Also, one feature I really appreciate is the ability of the Honeyweb system to keep track of who is reading my emails, clicking on links, and bouncing off so I am aware of whats going on. I would definitely recommend Honeyweb to all of my friends if they were looking for a Newsletter system!"

Peter Ti
Eternal Spirit

Steven Hamilton - Honeyweb

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