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Honeyweb Blog / Technology

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

4 tech trends modern marketers can’t ignore in 2015

There's a lot of game-changing technology on the horizon. Where should you invest your time and money?

It is an exciting time for marketers. The technology on the horizon is game-changing, not only for consumers, but also for the media, brands, and retailers trying to reach them. It's no surprise that much of this is driven by mobile and the soon to be realized Internet of Things. But what is only hype and what is real? What should you pay attention to in 2015?

4 tech trends modern marketers can’t ignore in 2015

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The Global Economic Impact of Facebook: Unlocking Opportunities

It's estimated Facebook has enabled global economic impact of $227 billion and 4.5 million jobs around the world. 

Deloitte analysed the contribution Facebook supports as a catalyst for economic activity in ecosystems composed of marketers, app developers, and providers of connectivity. It’s estimated the platform has enabled global economic impact of $227 billion and 4.5 million jobs around the world in 2014.

The Global Economic Impact of Facebook: Unlocking Opportunities

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Protecting Your Wordpress Website from Hackers in 2015

Protecting Your WordPress Website from Hackers in 2015 will be a bit more complicated than adding a secure password to your login screen.  

We’ve seen it all.  Hackers, like tiny mice that search for small nooks and crannies in your website’s framework, use every trick in the book to bypass your protection parameters. In the last few days, there was a HUGE WordPress website hack that exploited an outdated plugin that compromised more than 100,000 websites!

Protecting Your Wordpress Website from Hackers in 2015

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Australians Are APAC’s Most Avid Digital Buyers

Clothing, shoes and accessories are Australians’ top digital purchase category

According to research from Carat and Dentsu Aegis Network, digital buyers in Australia are more likely than those in a variety of other Asia-Pacific markets to buy items in every category studied via digital channels.

Australians Are APAC’s Most Avid Digital Buyers

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Internet to Hit 3 Billion Users in 2015

Nearly half the world's population will have regular access to the web by 2018

The number of internet users worldwide will surpass 3 billion in 2015, according to new figures from eMarketer, increasing 6.2% next year to reach 42.4% of the entire world's population.

Internet to Hit 3 Billion Users in 2015

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More Aussies Watching IPTV

48% of people watched a TV program or movie online last month, music to the ears of StreamCo and Netflix execs.

Edentify’s report: ‘IPTV in Australia: Attitudes and Viewing Habits’ has revealed more people are tuning in to IPTV and online TV platforms as the barriers to entry decline and awareness of the services increases.

More Aussies Watching IPTV

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Samsung Galaxy Note Edge Review

A Little More Than A Gimmick, A Little Less Than A Breakthrough

The best thing about this phone isn't the curved screen??? it's the fact it's a Galaxy Note. At the CES conference back in January 2013, Samsung showed off a prototypesmartphone with a striking feature. In effect, it threw the cell phone industry a curve.

Samsung Galaxy Note Edge Review

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Testimonials

"Even before Honeyweb came along, I always believed that internet marketing was a key element in any business hence why I tried to make an effort to keep an email subscriber base. I just didn't know how to make attractive newsletters using plain text emails! Then Honeyweb came along and changed all that. They provided me with a template and an easy to use subscriber management system which I could effectively use to reach my customers. Now, my emails look extremely professional and I am always guaranteed sales after I send out the newsletters because people can look and read about all the new products in my store. Also, one feature I really appreciate is the ability of the Honeyweb system to keep track of who is reading my emails, clicking on links, and bouncing off so I am aware of whats going on. I would definitely recommend Honeyweb to all of my friends if they were looking for a Newsletter system!"

Peter Ti
Eternal Spirit

Steven Hamilton - Honeyweb

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