Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Copywriting: See immediate lifts by applying these 5 principles to your headlines
Creating a more effective headline is one of the easiest ways to make a significant lift in any experiment — it doesn’t require teams of developers or the latest technology to make happen.
What it does take, however, is applying the five key principles of effective headlines.
Changes to Facebook Ads Manager: What You Need to Know
Do you advertise on Facebook? Have you noticed recent changes to Facebook Ads Manager?
While Facebook regularly updates the Ads Manager, most of the recent changes affect navigation rather than function. In this article you’ll discover the latest changes to Facebook Ads Manager and how to navigate them.
How to Write Headlines That Convert
Key discoveries from a meta-analysis of 15 years of behavioral research.
A first impression is essential when getting to know something unfamiliar – such as a person, a new place or a book. Why would a website be any different?
Seven Top Tips On How To Create a Social Video Campaign That Doesn’t Suck
In this opinion piece, Now We Collide’s managing partner, Keir Maher, says brands often get the need to for some video content but most haven’t the foggiest of who to get started. Here are his tips if you’re struggling too…
Many brands are now realising the value of content and specifically video content as part of the brand story and contribution to business success, but many are still unsure how to really use content to engage and entertain whilst still bring the overall brand message.
Call to Action Conference 2015
The Recordings, Slides and Notes from Call to Action Conference 2015
We just wrapped up this year’s Call to Action Conference and our heads are still reeling from all the actionable insights, testing ideas and networking/partying with some of the smartest conversion experts in the entire world.
Why Outsourcing Social Media is Working for Businesses
Many large companies worldwide are facing a conundrum when it comes to using social media to help generate new business.
In social media outsourcing, as in every area of business, it's important to pick partners wisely.
Facebook Advertising 101: How to Get Started With Facebook Ads
Are you considering running Facebook ads? Have you tried Facebook ads but have had little success?
Amy Porterfield, co-author of Facebook Marketing All-in-One for Dummies and host of the Online Marketing Made Easy podcast. Amy will explore what you need to know to get started with Facebook ads, plus you’ll discover the benefits of running Facebook ad campaigns.
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