Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Volkswagen Scandal Actually Helped Increase Volkswagen’s Social Media Following
The Volkswagen emissions scandal may have damaged the company’s reputation and stock prices, but the brand’s social media following has sky rocketed.
Volkswagen has been battling a crisis after it admitted to rigging as many as 11 million cars, models from 2009-2015, worldwide with software which would only meet environmental regulators during laboratory emissions testing.
5 Ways to Use Fan Content to Improve Your ROI
Do you want to increase the ROI for your social media campaigns? Have you considered fan content?
Using fan photos in your marketing is an effective way to highlight your brand, products and customers at the same time.
In this article you’ll discover five ways to drive ROI with user-generated content campaigns on social media.
Networking on LinkedIn: How to Build a Powerful Network Using LinkedIn
Are you active on LinkedIn? Want to use it to connect with potential partners and prospects?
To discover how to network on LinkedIn, I interview Stephanie Sammons.
How to Create Instagram Ads
Do you use Instagram for business? Interested in running ads?
Instagram advertising gives businesses and brands an effective way to increase visibility and connect with customer and prospects.
In this article you’ll discover how to create Instagram ads for your business.
Facebook Launching New Reactions Other Than ‘Like’
Do Facebook posts of boring pets & ugly kids fill you with a heap of emotions? Then you'll love this latest innovation.
Facebook is rolling out six new ‘Reactions’ to show the range of emotions you feel when a friend posts a baby photo.
How Google’s Customer Match and Instagram Ads Are Rewriting the PPC Playbook
Google's Customer Match will now let you target your email lists for remarketing, just like Facebook's Custom Audiences. At the same time, Facebook has opened Instagram advertising to all marketers through its Power Editor. The war between these two advertising behemoths is going to change the way you run your campaigns.
Check out our latest blog post, How Google’s Customer Match and Instagram Ads Are Rewriting the PPC Playbook by Brad Tiller
4 Ways to Improve Engagement With Hashtags
Do you include hashtags in your social media posts? Want more traction from your hashtag campaigns?
Adding hashtags to your campaigns can drive engagement with fans and followers, as well as attract new and prospective customers.
In this article I’ll share four ways to improve reach and engagement with hashtags.
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