Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Notes on Facebook’s News Feed Changes Thus Far
So how’s your organic reach on Facebook doing?
We’re now three months into Facebook’s News Feed shift, which re-weighted the platform’s infamous algorithm to put more emphasis on ‘person-to-person engagement’ over Page interaction.
That change, along with other, smaller tweaks, has had varying impacts, with some publishers going out of business entirely (Little Things) and others reporting improved performance, seemingly against the odds.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

50 Stats That Should Guide Your Social Media Marketing Strategy in 2018
In the past year, social media has become the essential part of forming strategies for digital marketing.
Using social media, it becomes easier to gather lots of useful information on users and you can sell your products using several different platforms.
It also allows you to build your brand making it popular and visible to many users around the world. In essence, you can reach a great number of customers at a low cost.
By Jordan Prichard
holbi.co.uk
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Facebook Releases Updated Privacy Tools and Settings
After a flood of criticism stemming from the Cambridge Analytica scandal, Facebook has this week released its updated privacy tools and settings
Which are in compliance with the EU’s General Data Protection Regulation (GDPR) and will apply to all users across the world (with some regional variations).
And they do comply with the new, higher privacy standards - Facebook’s updates are in line with all requirements – they tick all the boxes.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

10 Things We Learned Running an Online Facebook Ads Mastery Course
Since we first founded AdEspresso, we’ve always aimed to be more than just a software solution.
As our customer base picked up and we wanted to offer more, we established our Academy and University to provide articles, guides, and webinars on how to get the most out of your digital advertising.
One of our aims for 2018 was to take that to the next level and put everything together into a complete Facebook Ads Mastery course that could turn even a beginner into a Facebook ads expert.
By Paul Fairbrother
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Usage Rates Remain Stable After Cambridge Analytica
So what’s happened to Facebook’s usage rates since news of Cambridge Analytica’s data misuse broke, and the #deletefacebook movement began?
Not much, apparently.
That’s going on information from Facebook – according to Facebook’s VP of Global Marketing Carolyn Everson, the majority of users haven’t updated their privacy settings in response, and advertiser activity remains steady.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Explains Data Collection from Non-Users to Quell Concerns
Amidst the various questions put to Facebook CEO Mark Zuckerberg during his Congressional testimony, Zuckerberg’s response to one query, in particular, stood out.
Answering a question from Representative Ben Lujan, Zuckerberg noted that Facebook does, in fact, track the data of people who haven't signed up for Facebook.
Zuckerberg said that they do so “for security purposes”.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

How to Reshare an Instagram Post to Your Instagram Stories
Wish you could easily reshare someone else’s Instagram post?
Have you heard of Instagram’s Add Post to Your Story feature?
In this article, you’ll discover how to add any public post to your Instagram story and how this feature can benefit your business.
By Jenn Herman
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

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