Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook Adds Monetization Options for Messenger Games
Facebook has now announced the next stage of the project, adding interstitial and rewarded-based video ads to selected games as part of a test to monetize the option.
After the initial launch, Messenger Games were rolled out to all users in May, when Facebook also added in new gameplay options, like the ability to challenge friends and game-specific bots.
Facebook hasn’t yet released any specific stats on Messenger Games usage, but after starting with an initial set of around 20 games.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
The Marketer’s Guide to Facebook Marketplace
Facebook is constantly unveiling new ad features. But over the past year or so, they’ve also been unveiling completely new product features.
The most interesting part is how these all connect.
Facebook Messenger, for example, is now like a spin that centralizes all personal interactions on the platform. It means you can start using it for sophisticated interactions like customer service.
By Brad Smith
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The 11 Best Halloween Ads on Facebook
It’s that time of year again when your Facebook feed starts to fill up with Halloween reminders.
But Halloween isn’t just about dressing up and eating candy. It’s also about attracting new customers and holding onto existing ones.
But what can you learn from themed promotions and posts? As it turns out, quite a bit.
By Andrew Tate
adespresso.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook’s Testing Out New Resume-Like Option, Similar to LinkedIn
While Facebook’s mission to stomp out Snapchat has been fairly overt, their efforts to take over other social media segments have been less so.
Case in point - their gradual evolution of tools to take on LinkedIn.
This is of less importance for Facebook, of course – Snapchat’s hold on younger users likely poses more of an existential threat than LinkedIn’s 500 million or so professionals.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Snapchat Announces New Deal with NBCUniversal, Adds NBA Lenses
While Snapchat has come under increasing pressure from Facebook of late, the fact of the matter is that it remains a key platform for younger users.
A recent report from Piper Jaffray showed that Snapchat remains the platform of choice among American teens – by a significant margin – despite the growth of Instagram Stories.
As such, despite more downbeat market expectations, Snapchat remains a key consideration for businesses looking to connect with younger audience groups
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Demographics You Need to Know to Succeed at Social Media Marketing [Infographic]
Are you trying to figure out which social networks you should spend your time on?
Want to know the demographics of each to see if they're a right fit for your business?
Sprout Social shares the social media demographics you need to know in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Demographics You Need to Know to Succeed at Social Media Marketing [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_548223238.jpg)
The Ultimate Guide to LinkedIn Profile Optimization
What if I told you that your LinkedIn profile is quite often more important than your website? Would you think I was crazy?
Here’s why I believe this - what’s the first thing someone does if they want to learn more about you?
Your LinkedIn profile will almost always show up within the top three positions in the search results, and it’s often the first place they’ll click to learn more about you.
By Melonie Dodaro
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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