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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Snapchat Adds New Ad Options Ahead of the Holiday Push

There’s still a lot of uncertainty around Snapchat and the app’s potential to reach and influence large audiences.

But one element that’s not in question is its market - various studies have shown that Snapchat, despite slowing growth, is still hugely popular among teens and younger users.

And with those audiences driving significant purchase influence during the holiday season, it makes sense that brands would want to pay attention to Snap’s latest ad offerings.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Snapchat Adds New Ad Options Ahead of the Holiday Push

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Instagram Feed vs Instagram Stories: Which is Best? (a $1,000 Experiment)

August 2018 marked the second anniversary of Instagram Stories. 

In just 24 months the 24 hours lasting content has gained 400 million daily active users. And those won’t disappear after 24 hours!

Instagram Stories are here to stay. At least for the foreseeable future.

By Paul Fairbrother
adespresso.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Feed vs Instagram Stories: Which is Best? (a $1,000 Experiment)

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GIPHY launches VR GIF Creator Tool

GIPHY is doing what it does best: promoting GIF creation through a new and wacky app.

Yup, now users can spin the art of the GIF with virtual reality, thanks to GIPHY World.

Inspired by the AR version of the app, the new VR approach will allow users to transform their landscape, as well as shape and control virtual objects.

By Dan Kuseta
smk.co

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

GIPHY launches VR GIF Creator Tool

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Shine a Light with LinkedIn Career Path

LinkedIn wants to give you with a new way to share your professional journey.

Everyone’s career path is unique, and that’s what LinkedIn wants to hit home in releasing their newly designed showcase to demonstrate indepth experience.

The updated experience section can be added to by clicking on “Add Profile Section” and selecting “Background”.

By Dan Kuseta
smk.co

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Shine a Light with LinkedIn Career Path

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Instagram Grade A stamp

Instagram is allowing users to apply for verification, and the roll out includes a few new general security upgrades as well.

For accounts with larger audiences and high engagment, content creators can apply for a new vetting process to officially verify of all their deets.

The application process is straightforward: simply head to “Settings” and click on “request verification.”

By Dan Kuseta
smk.co

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Grade A stamp

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Facebook testing links in Stories

Having not yet found its footing the way Instagram and Snapchat has, Facebook’s Stories is bringing hyperlinks in the hopes of boosting engagement.

At the moment, Facebook’s Stories only boast around 150 million daily users and the new ability to share links via Facebook Stories could be a significant game changer.

As Story features remain a sort of advertising mecca across the most popular social media platforms, Facebook has yet to translate the success of its own sister apps to its flagship.

By Dan Kuseta
smk.co

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Facebook testing links in Stories

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Facebook Announces Facebook and Messenger Stories Ads, Coming Stories Additions

The Social Network has this week confirmed that all businesses can now advertise within Facebook Stories

With Messenger Stories (formerly 'Messenger Day') ads also coming soon. 

I mean, Facebook Stories and Messenger Stories are essentially the same thing, right?

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Announces Facebook and Messenger Stories Ads, Coming Stories Additions

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