Honeyweb Blog / Content Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Small Business Marketing Content Ideas
You’ve got to have a steady stream of content for your website or blog.
Consistent content production shows your target audience that you’re a pro—and it shows Google that your site is legitimate and worthy of appearing in SERPs (search engine results pages).
But sometimes the proverbial wellspring of ideas goes dry.
By Syed Balkhi, Arnie Kuenn, Jessica Mehring, Jenna Scaglione & Ben Snedeker
infusionsoft.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
25 Creative & Engaging Examples of About Us Pages
Your About Us page is vital.
It’s often the first stop in any user’s journey through a website or blog.
It also shouldn’t be their last, because first impressions count online just as much as they do in the real world.
By Alexander Kesler
searchenginejournal.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
LinkedIn Adds Automated Bidding for Sponsored Content
LinkedIn tends to be a little behind the times with the latest tools and tricks - they get there eventually, but it just takes a while.
That doesn’t make such additions any less valuable, it just means you have to wait a little longer to see LinkedIn’s version.
I was reminded of this again this week with LinkedIn’s announcement of automated bidding for Sponsored Content.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Create Perfectly Optimized Content: 16 Essential Elements
Looking for a refresher on how to optimize content for SEO? Or learning it all for the first time?
Content optimization doesn’t need to be difficult. It’s certainly one of the easier elements of SEO to understand.
However, you need to ensure you’re following a process and adhering to best-practice guidelines.
By James Brockbank
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Quick Executive Briefing: The 4 Questions an Effective Value Proposition Must Answer
Writing ain’t magic.
Sure, copywriters can craft a compelling narrative about your product.
But, we need something to write about. We can handle the “well told” part, but marketers need to identify the essential “truth” of their products. That truth is a value proposition.
By Daniel Burstein
targetmarketingmag.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Instagram Tests a New Recommendations Feature to Boost Content Discovery
Instagram is testing a new content discovery process, by highlighting posts from accounts similar to those you follow and interact with in the main feed.
The tool is something of a compliment to the ‘All Caught Up’ notificationwhich Instagram rolled out last month
Once you’ve seen all the latest posts, Instagram will use the opportunity to highlight a selection of content that would normally appear in your Explore tab, customized to your interests.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
5 Tips to Write Content that Generates Inbound Leads
Generating leads on the internet can be difficult.
Consumers are becoming desensitized to ads, and there are so many companies promoting themselves on the web that it can be difficult to stand out through the noise.
Many companies have been focusing their efforts on content marketing to break through to people on the web, and it’s a strategy that works wonders.
By Syed Balkhi
infusionsoft.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
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