Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How Parents Can Address Cyberbullying on Social Media [Infographic]
October is National Bullying Prevention month
With cyberbullying becoming a core concern in this ongoing battle, it's important that parents maintain awareness of how their kids are connecting, and what they can do to protect them.
The social apps themselves are now taking more action to address cyberbullying concerns.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![How Parents Can Address Cyberbullying on Social Media [Infographic]](https://www.honeyweb.com.au/uploads/blog/cyberbullying.jpg)
Facebook Publishes New Data on the Effectiveness of Combining News Feed and Stories for Ad Campaigns
Looking for ways to give your holidays digital marketing campaigns a boost?
According to Facebook, one option to consider is to add Stories placement to your Feed campaigns
As opposed to using each element - Stories and News Feed - independently, and for entirely separate campaigns.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
How to Retarget Ads to Engaged Instagram and Facebook Fans
Want more sales from your Facebook and Instagram marketing?
Have you considered retargeting people who already engage with you?
Learn how to create a Facebook and Instagram ad campaign to target people who have engaged with your Facebook and Instagram content.
By Charlie Lawrance
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
17 Web Design Stats to Help You Create a More Effective Home Page [Infographic]
Are you looking for ways to improve your business website?
Want to ensure your website home page isn’t letting your business down?
The team from GoGlobe share the stats you need to know in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
![17 Web Design Stats to Help You Create a More Effective Home Page [Infographic]](https://www.honeyweb.com.au/uploads/blog/webdesign.jpg)
Instagram Provides Key Tips to Help Marketers Maximize their On-Platform Efforts
More brands are looking to build an Instagram presence, and market their products and services via Instagram Stories, posts and videos.
And that can definitely pay off - Instagram says that 80% of its users follow at least one business.
Additionally, 75% of users have taken action, like visiting a website, after seeing brand content on Insta.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Customize Facebook Ads Based on Customer Awareness Principles
Looking for a proven strategy to create Facebook ads?
Wondering how to deliver different Facebook ads based on peoples’ familiarity with your business?
Explore how to customize Facebook ads based on consumer awareness of your brand.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Pricing Strategy: Leveraging customer psychology to maximize average customer value
You will learn more about marketing if you get outside of the marketing literature and into the mind literature.
Flint McGlaughlin shares two key factors in pricing strategy — timing and intensity.
He explains the importance of using the customer’s maximum moment of motivation (MMM) to get the timing right.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
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