Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Quick Executive Briefing: The 4 Questions an Effective Value Proposition Must Answer
Writing ain’t magic.
Sure, copywriters can craft a compelling narrative about your product.
But, we need something to write about. We can handle the “well told” part, but marketers need to identify the essential “truth” of their products. That truth is a value proposition.
By Daniel Burstein
targetmarketingmag.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
The Rising Concerns of Excessive Social Media Usage
It’ll come as no surprise that teens are using their mobile devices and social media a lot
But what is interesting, stemming from the latest Pew Research report into teen device usage, is that teens themselves think that they spend too much time on their smartphones and connected devices.
Pew interviewed 753 U.S. teens, and 1,058 parents, to get more insight into the pervasiveness of digital media usage, and their perspectives on its impacts.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
20 Reasons Why Your Search Ranking & Traffic Might Drop
Every business I know of wants to increase sales and make more money.
In today’s technical and online environment, the only way to be successful is to have a steady flow of traffic to your website.
Because Google is a major source of traffic, ranking high in the search results is critical.
By David Trounce
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
How to Automate Your Sales Pipeline
Sales pipeline management is one of those things that you probably don’t want to think about a lot, but you really should.
It sounds a little dry, but your sales pipeline is the crux of your business; if you don’t sell, you won’t be in business anymore.
There are five general steps to the pipeline, through every business has its own specific naming:
By Paul Sokol
infusionsoft.com
Honeyweb are your local digital sales marketing experts, contact us to discover how we can help your business.
How to Audit & Improve Your Page Titles for SEO
Page titles are essential for SEO.
At times, they are the most accessible and impactful element we have control over on a website.
Creating content that performs well in organic search requires ample keyword research and competitive analysis.
By Wells Yu
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Website Development: How small natural foods CPG company increased revenue 18% with a site redesign
As the eyes are the window to the soul, the website is the window to the value proposition.
The site doesn’t create the value prop, but it helps the world understand the value of your product.
Such was the case for entrepreneur Steven Diebold. His passion for his product radiated through the phone when we talked. But his original website just wasn’t conveying it.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
Social Media Marketing: Is it just brand’s performance, or has something changed in social media
Social media platforms are changing
Because of Russian election meddling, bot cleanups, newsfeed and algorithm changes, and people quitting social platforms — to name just a few.
But on the upside, there’s also audience growth, improved ad targeting and more engaging mobile experiences.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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