Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook’s Testing a New Way to Target Ads to People Who’ve Visited Your Store
Facebook's testing a new Custom Audiences option which would enable businesses to target ads at people who’ve visited their store, with a new ‘Store Visits’ option appearing for some advertisers.
As you can see from the above, the option would enable advertisers to ‘create a list of people who’ve previously visited your business location’.
How, exactly, Facebook would compile this list would likely come down to matching store visitors with Location Services switched on against in store Wi-Fi signals, enabling them to estimate location.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

The Secret Ingredient to Digital Strategy Success
The most important element to the success of your digital strategy might surprise you.
Is it the best technology? The biggest budget?
Nope. It’s the people who create it and run it.
By Jeff Rum
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

How to Integrate Facebook Messenger Bots With Facebook Live
Want more leads and conversions from your Facebook Live videos?
Did you know using a chatbot can boost your results?
Integrating Messenger bots with your Facebook Live broadcasts makes it easy for viewers to sign up for and receive your offers.
By Luria Petrucci
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Which Social Media Platforms Should Your Small Business Choose?
Social media has proven to be one of the best tools out there for digital marketing.
From free accounts to paid advertising, social media is the perfect way to increase the visibility of your company and gain a loyal fan base of followers.
But with so many options out there, it's often hard to choose an area to prioritize.
By Jeff Cole
learn.infusionsoft.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

12 Marketing Buzzwords for Newbies
Whether you’re new to the marketing game or an old hand, you’ll always encounter (or perhaps pepper into your own conversations) industry buzzwords.
Buzzwords—aka jargon—can act as effective shorthand to convey your ideas, or they can just be hollow filler words.
Of course, it all depends on the context, but here are the many of the latest buzzwords defined, explained, and ranked.
By Ellis Friedman
learn.infusionsoft.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Why Every Small Business Needs the Internet of Things
It’s hard to imagine a world without the World Wide Web.
What started out as a platform that would allow humans to talk to humans—from websites to email to social media—has rapidly grown to include machines and objects (aka “things”) in the conversation.
The Internet of Things (IoT) is a term to explain the way any non-human thing connects to the internet.
By Ben Snedeker
learn.infusionsoft.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

How to Maximize Your Discoverability in LinkedIn Search
There are millions of users and billions of data points on LinkedIn
But many people still miss the mark in fully grasping how to leverage their profile to grow their business through the platform.
In fact, one of the simplest and most effective LinkedIn tools - LinkedIn search - recently got an upgrade which makes it an even more effective tool for generating exposure.
By John Nemo
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

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