Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook’s Adding New Face Recognition Tools, Advancing its Image Identification Efforts
Facebook’s been developing and enhancing its image recognition technology, with a view to utilizing it to add more context and relevance to their data banks.
This week, Facebook has announcedthe next step in advancing their image-recognition tools, with the addition of new alerts for photos taken of you
Whether you’re tagged in them or not – and enhanced identifiers for vision-impaired users. Here’s how they work.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Google AdWords vs. Facebook Ads: Battle Of The Ad Titans
Google AdWords and Facebook ads dominate the online advertising space.
If you want to reach customers, then Google’s search network or Facebook’s news feeds are the places to be.
Facebook currently has two billion monthly active users, making it a hotbed for user activity. AdWords reaches billions of people each and every day.
By Brad Smith
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Everything You Need to Know About Facebook’s Audience Network
When you’re creating your ads and go to edit placements, you’ll see several different placement heads.
Facebook, Instagram, Messenger, and Audience Network. The first three are pretty much self-explanatory, especially since you’ve probably seen clear examples of all the placement options that fall beneath them.
But what about the audience network placements?
By Ana Gotter
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook Announces News Feed Update to Crack Down on ‘Engagement Baiting’ Posts
While most businesses are slowing down and easing into the end of year period, Facebook continues to roll out updates
And significant ones at that. This week, The Social Network has announced yet another News Feed algorithm tweak, this time taking aim at Pages which push for engagement in order to boost their reach.
This one has significant implications for the social media marketing strategies of many businesses.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Optimize Your Google My Business Listing [Infographic]
Your Google My Business listing can be a key component of your SEO strategy.
The details you list on your business profile can be shown alongside search results, helping you occupy more SERP real estate and enabling you to immediately communicate your hours of operation, contact details, website new offers, etc.
And with Google looking to add new tools to their in-search business listings, it's becoming an even bigger consideration.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![How to Optimize Your Google My Business Listing [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_776448007.jpg)
How to SEO Audit Your Website in 15 Minutes [Infographic]
So, you’re embarking on an SEO campaign - but first you want to carry out an SEO audit to see how you're currently placed?
Ahrefs share their 10-step process in this infographic.
Here are the tools mentioned:
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
![How to SEO Audit Your Website in 15 Minutes [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_774932386.jpg)
Why You Should Create a Social Media Content Bank (and How to do it)
Gathering a ton of social media content at once may sound like a headache, but the amount of the amount of time and effort you’ll save in the end can be priceles.
In this post, we'll go over the benefits of gathering and creating a social media content bank, along with some key, practical steps you can take to get it done.
Getting your content organized is key to your social media marketing success.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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