Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Use Facebook Audience Optimization for Better Organic Exposure
Want to increase your Facebook news feed exposure?
Looking for a solution that doesn’t involve ads?
In this article, you’ll discover how to improve your organic visibility via Facebook’s Audience Optimization feature.
By Anja Skrba
socialmediaexaminer.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
5 Key Questions to Ask Before Rebranding Your Business
Rebranding your business is a big step. You’ve already built a name and an image, and changing these can be risky.
At the same time, an image overhaul could be just what the doctor ordered.
Businesses get stuck in a niche, and it can be hard to climb out. Rebranding can be a way to target new audiences, offer new products, and put your “improved” image at the front of everyone’s minds.
By Patrick Whatman
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
8 Creative Ways to Use Instagram’s Multiple-Image Posting Feature [Infographic]
In early 2017, Instagram announced its new multiple-image posting feature, also called a 'carousel'.
The option enables you to post up to 10 photos in a slideshow or album, which provides a range of new options - particularly for brands and businesses.
Along with the proven success of Instagram Stories, Instagram multi-image posts are growing in use - no doubt you've noticed them yourself, images with the 'stacked' icon at the top right in the preview stream.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![8 Creative Ways to Use Instagram’s Multiple-Image Posting Feature [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_464397089.jpg)
Twitter Is Reportedly Working on a ‘Tweetstorm’ Feature, but You May Never See It
Back in January last year, Twitter CEO Jack Dorsey shared his thoughts on the potential of longer tweets, using, somewhat ironically, a screenshot of of text to add more context to his 140 characters.
This was amid a wider discussion about the potential of extending the 140 character limit for tweets, and based on Dorsey’s comments here, it did seem like Twitter was moving in that direction, looking to add some variation of longer tweets.
Now, more than 18 months later, we may be seeing signs of another option more closely related to this element.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Use Facebook’s Updated ‘Engagement Audiences’ to Focus Your Ads
Facebook's always looking to improve their ad targeting options and tools, and they recently updated their 'engagement' custom audiences,
Providing marketers with a range of new considerations for retargeting and connecting with interested consumers.
To access the new options, open your Business Manager dashboard and select the ‘Audience’ tab - this will navigate you to ‘Asset library’ section.
By Richa Pathak
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
5 Free Tools to Monitor Your Competitors’ Digital Marketing Campaigns
Creating a holistic digital marketing strategy can take months, while effectively executing that strategy - after tweaks, minimal fails and multiple learning curves - can take up to a year.
One stage often omitted from this important process is monitoring your competition.
Watching your competitors online can provide a range of benefits, including identifying market opportunities, connecting with companies you should be cross-promoting, back-link insight, ad targeting options and more.
By Robyn Ackerman
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Google Provides New Ways to Enhance Your Brand’s Appearance in Search
Google’s looking to make it easier for businesses to manage their Google listings, with a new option to manage how your company appears in Google search direct from the search results themselves.
As you can see here, new options have been added which enable you to edit your info, add photos and create mini-posts (more on those here) all direct from the search listing.
To utilize the new option, you first need to be logged into your Google business account.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
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