Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
6 Easy Steps to Get Started with Facebook Groups for Your Business
Are you a member of any Facebook groups?
You may have signed up to some years ago, but forgotten all about them. If that’s the case, it’s time to take another look.
Recently, Facebook has paying more attention to groups, and adding some significant improvements and new features.
By Elizabeth Harmon
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Facebook Looks to Prompt More Personal Sharing as Conversations Switch to Messaging Apps
It seems that Facebook’s still looking for ways to address its ‘context collapse’, the decline in personal sharing on the platform which has been in effect over the last few years.
Back in 2016, The Information published a report which suggested that overall sharing on Facebook had fallen 5.5% between mid-2014 and mid-2015
With sharing of personal posts - people's own thoughts and photos - falling 21% during that period.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Facebook’s 2017 Year in Review [Infographic]
As the year's end draws closer, it's good to take a moment to reflect on the events of the past twelve months, both personally and professionally.
The major social platforms are doing the same - so far, we've already seen Year in Review reports from Instagram and Twitter, and now Facebook too has released it's listing of major network trends.
Facebook's report looks at the major events that saw the most mentions across the network, including International Women's Day.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![Facebook’s 2017 Year in Review [Infographic]](https://www.honeyweb.com.au/uploads/blog/images78.jpg)
Facebook is a Barely Tapped Goldmine for Direct Sales Marketing
With over two billion monthly active users spending over half an hour on the platform every day, the potential for Facebook to be a direct sales powerhouse can’t be ignored.
Unfortunately, actually implementing a direct sales campaign on Facebook is more challenging.
You would think that Facebook would be driving the bulk of online direct sales - after all, it is the world’s largest social media platform. Unfortunately, the reality is more complicated.
By Ryan Kh
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Better Engage Your Followers on Social Media [Infographic]
The debate over whether or not your company should engage in social media is long over
Your target market has been posting vacation selfies on Facebook, showing off restaurant meals on Instagram, and live-tweeting about Game of Thrones episodes for years.
Over 2.3 billion people around the world use social media, so you can’t afford not to be there.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![How to Better Engage Your Followers on Social Media [Infographic]](https://www.honeyweb.com.au/uploads/blog/19175248_how-to-better-engage-your-followers-on_td56e0d72.jpg)
5 Trends Digital Agencies Need to Prepare for in 2018
As social media becomes one of our main modes of communication, consumers are demanding that brand marketing becomes more and more personal.
New automation and machine learning technologies are offering digital marketers the ability to alleviate some of their day-to-day tasks and streamline their interactions with consumers, without fear of losing their unique brand voices.
Without a doubt, digital marketing will continue to move toward these two poles in 2018 - on one end, hyperpersonal communication and on the other, an increased reliance on automating processes.
By Albizu Garcia
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Instagram Provides New Opportunities with Stories Archive and Presentation Options
Instagram has announced a new archive and display process for Instagram Stories which will open up a range of new opportunities for the option.
The main update is ‘Stories Highlights’, which will enable users to display Instagram Stories content on their profile, with a new Stories bar being added below your bio info.
You’ll soon have a section dedicated to showcasing your Instagram Stories content – you’ll be able to pick and choose which of your Stories videos and images are included in each.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
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"A huge ‘thankyou' to the team at ‘honeyweb' for the Leicester's amazing new website and ezmail marketing. We had an extremely out of date website which was very time consuming to manage, so we needed a fresh new look and that's exactly what honeyweb created! From initial contact, everyone put in 110% to create exactly what we needed, a modern, stylish and easy to navigate website with more efficient marketing solutions. Everyone was committed to the development of our business. Honeyweb's techie" Trent was always available and happy to answer all of our questions. This professional yet individual approach gave us assurance we would be happy with the end result and it has certainly surpassed our expectations! From the very creative and attractive design of the site, through to our new ability to connect with customers and track their interest online, everything has been well explained and is definitely user friendly! Creating our first new campaign through ezmail was quick, simple and looked fantastic! The positive feedback from our customers and amount of unique hits on our new website is a remarkable transformation!""
Ian, Nathan, Nat & Tanya
The Earl of Leicester







