Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Survey: Marketers Reveal Their Plans For 2018 (With 50% To Increase Spending)
Martech firm Marketo has unveiled the results of its annual questionnaire that asked marketers about their plans for the coming 12 months.
The results come as a blog from the company’s CEO Steve Lucas which B&Thas reproduced in full below…
Or, you can skip that entirely and go straight to the good stuff.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local internet marketing experts, contact us to discover how we can help your business.
How to Use the YouTube Community Tab to Engage Subscribers
Looking for new ways to engage with your YouTube subscribers?
Have you heard of the YouTube Community tab? The Community tab allows creators to post updates, create polls, share GIFs, and interact with subscribers and visitors.
You’ll find out how to use the YouTube channel Community tab to engage with subscribers, inspire new content, and promote your business.
By Kristi Hines
socialmediaexaminer.com
Honeyweb are your local Youtube marketing experts, contact us to discover how we can help your business.
Facebook’s Coming Changes Could Actually Help Small Nonprofits
The brilliant minds at Facebook have been busy so far in 2018.
With an apparent desire to get back to their roots of connecting the world and building community, Mark Zuckerberg and Co. have rolled out three major changes so far this year.
Each of these announcements has implications for nonprofits, brands, and businesses who post content on Facebook Pages.
By Julia Campbell
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Snap Inc. Releases Better Than Expected Q4 Numbers, Showing Growth in Users and Revenue
After failing to live up to expectations in their first few earnings reports, analysts had been expecting more of the same from Snap for their Q4 numbers.
But the formerly ephemeral content app surprised everyone with solid increases in both users and revenue
Maybe not quite enough to say the app is fully back on track, and will be able to fend off continually increasing competition from Facebook, but the figures definitely show positive signs.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
5 More Advanced Tips for Facebook and Instagram Video Ads
In 2015, we wrote a post called “5 Tips To Increase Conversions Through Facebook Video Ads.”
Tricks included creating educational and inspirational videos, integrating really specific calls-to-action (CTAs), using optimized CPM (oCPM) to pay for video ads.
Choosing the right target audience via the ‘behavior heading’ and ‘custom audience’ features, and of course… a reminder to always test!
By Andrew Tate
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook Ads Scrutinized: The Top & Flop Ads We Saw On Social Media (in January)
The first episode of Top and Flop Ads of the month was a success! And so here we go again, for our second appointment.
Customer Success Team have examined hundreds of examples from our Ads Gallery, and selected the two Facebook ads worth mentioning, and the two that didn’t pass the merciless -but fair- exam!
Creating the perfect ad is like mixing a good cocktail, you need the right amount of outstanding creative, engaging headline, stimulating CTA, and a copy short and to the point.
By Monica Maifredi
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook Planning Changes to Watch, Adding More Incentive for User-Created Content
This likely comes as little surprise to those who’ve been monitoring Facebook’s shift into video
The Social Network's planning to expand its ‘Watch’ video platform into a more YouTube-like offering by opening the tools to individual creators, and adding more opportunities for monetization of content.
Facebook wants to allow more people to create their own shows on Watch, according to three media agencies who asked they remain anonymous because the conversations are private.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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