Honeyweb Blog / Twitter Advertising
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There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How Not Using Social Media Can Hurt Your Business
It’s hard to believe, but some businesses are still slow to embrace social media for marketing and brand-building purposes. These businesses cling to outmoded methods of marketing without taking into account just how influential and far-reaching social media has become for consumers in B2C and B2B.
“Not having the right social media channels for your customers to reach out to you is the 1995 equivalent of not having a phone line,” notes Cassandra Hayes at SocialBro.com.
Easy-to-steal ideas from the biggest brands on Twitter
The lovely thing about Twitter is that, like other social platforms, there isn't a very big barrier to entry. Nor is there a very big barrier to success when it comes to positioning your brand on the platform. All it really takes is a solid understanding of the network's nuances and your audience. But of course, some brands do it better than others.
The brands in this article represent the top 10 brands on Twitter, as ranked by follower count on Socialbakers. (Note: Due to the time elapsed between writing and publication, rankings might have shifted.) Now, as we noted in our previous article on Facebook lessons, the biggest brands on a given platform aren't always the most innovative. But it's safe to assume that they are doing something right if millions continue to allow them into their streams.
Surprising best practices for advertising on Twitter
Twitter has been around for more than nine years now, but many advertisers aren't aware of all its features.
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world's most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses
The Google -Twitter Deal Goes Live, Giving Tweets Prominent Placement In Google’s Results
Tweets now appear for trending topics in a new carousel format. Twitter doesn't earn directly off display but will gain new traffic.
The deal between Google and Twitter to bring more tweets into Google’s search results announced earlier this year is finally delivering on its promise. Google is now showing tweets in a new and more graphical way on mobile devices, with desktop promised soon.
Social Sharing: How to Get More People to Share Your Content
Do you publish content online? Want more people to share your content?
To learn how to get more people to share your content, I interview Mark Schaefer.
How to Build a Winning Twitter Ad Campaign
Are you interested in turning followers into customers? Have you considered Twitter ads?
As much as marketers love engaging with people on Twitter, what they really want to know is how to start making a profit from those conversations. Twitter ads are a great way to do that.
In this article I’ll show you four key ways to build a successful Twitter ads campaign.
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