Honeyweb Blog / Social Media Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Worst Social Media Advice I’ve Heard “Experts” Give
There are so many so called social media “experts” out there, but amassing a big following doesn’t automatically make you well versed in the world of social media marketing.
In this post, I’m going to outline some of the worst pieces of advice I’ve heard floating around from social media “experts”, and why they're wrong.
Hopefully, they'll help you avoid misinterpreting such advice.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
4 Social Media Marketing Mistakes You’re Making (and How to Fix Them)
Living and breathing social media marketing is a blessing and a curse.
On one hand, there's always something new to learn and try.
However, not everything makes sense when it comes to marketing your brand and sometimes people can lose focus on strategy due to the bright and shiny nature of the new tactics that pop up.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
The shocking amount social media influencers are pocketing per post
Earlier this year, 25-year-old celebrity Selena Gomez was awarded the number one position on the Instagram Rich List, earning a whopping $550,000 per photo shared to 122 million followers.
She’s not alone - the trending visual channel has fast become a serious money-making tool.
But while all eyes were set on the glamourous posts from Hollywood’s A-listers, a group of young Aussie entrepreneurs were building their own influencer empire.
By Liz Little
honey.nine.com.au
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Create a Social Media Marketing Strategy [Infographic]
How do you feel when you embark on something for the first time?
There's a good chance that you feel thrilled and overwhelmed at the same time
You're excited at the idea of conquering something new, yet overwhelmed about all the moving parts that go into it.
By Scott Sims
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![How to Create a Social Media Marketing Strategy [Infographic]](https://www.honeyweb.com.au/uploads/blog/smedia.jpg)
Snap Inc. Releases New ‘Advanced Mode’ for Snapchat Ads Manager
Snap Inc., the parent company of Snapchat, has released an update for their new self-serve ad platform as the company looks to boost their revenue potential ahead of their second quarter earnings.
Of course, any change they make now is unlikely to shift the needle in these results, but they may give Snap’s executives a way to divert attention
To point to future opportunities, if, as many expect, the numbers they end up posting on Thursday don’t wow the market.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
New Study Shows How Brands are Using Instagram Stories to Boost their Messaging
How time flies in social - this week, Instagram Stories turns one.
That’s right, Instagram’s blatant Snapchat-clone, which has gone on to surpass Snapchat usage by a considerable margin, is celebrating its first birthday - and for Facebook, it is most definitely a celebration.
For all the backlash and criticism of their approach, Facebook’s strategy to curb Snapchat’s influence looks to be working.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
5 KPIs Social Media Marketers Forget to Monitor
Every marketer knows that in order to communicate effectively, you need to select your channels depending on where your audience’s attention is focused.
Several decades ago, this may have been print magazines, but in the digital era, people are glued to social media - particularly since the mass adoption of mobile internet in recent years.
In fact, there are now 2.789 billion active mobile social media users worldwide, and this figure will only continue to rise in the years to come.
By Aaron Agius
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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