Honeyweb Blog / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Mobile-First Storytelling: How To Narrate Your Business Story on The Small Screen
Let’s just skip to the skinny: do you want to take your marketing efforts (and business results) to the next level in 2019?
Then you need to master the art of mobile-first storytelling!
The trend for mobile-friendly marketing is only growing as Google rolled out mobile-first indexing, meaning it will adjust a site’s rankings based on how easy to use on mobile it is.
By Guest Post
adespresso.com
Honeyweb are your local business marketing experts, contact us to discover how we can help your business.
10 Time-Saving Automations for More Efficient Marketing
As marketers, we constantly focus on what we’re doing and why we’re doing it.
We need to make sure the tasks we undertake (the what) contribute to purposeful goals that make a difference (the why).
While this approach makes sense, we often neglect the process; namely how we do what we do.
By Sam Marsden
searchenginejournal.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
5 Ways That Facebook Groups Can Help Marketers Thrive
With changes to Facebook's News Feed shrinking organic reach to minuscule levels, it's clear that marketers need to diversify their approach in order to offset traffic losses and better protect against future updates.
And while paying for Facebook ads is always an option (one that you should be using, I must add), it may also be too expensive for companies who are struggling with a small budget.
Luckily, there is a lower-cost, engagement-driving alternative: Facebook Groups.
By Larry Kim
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Making Marketing Training Work: Closing Skills Gaps, Proving Value
Does investing in employees’ marketing skills pay off? Or is it just a waste?
Businesses spent nearly $94 billion on corporate training in 2017—a 33% increase over 2016.
Per employee, expenditures ranged from $399 at large companies to $1,886 at smaller organizations, according to the same report from Training magazine.
By Peep Laja
conversionxl.com
Honeyweb are your local business marketing experts, contact us to discover how we can help your business.
GDPR 10 Marketing Questions No One Has Answered (Yet)
The deadline for the EU General Data Protection Regulation (GDPR) compliance passed on May 25, 2018.
Now, if you’re investigated and found to be out of line with these strict requirements for handling personal data, you could be in trouble!
The first step is to conduct thorough research.
By Andrew Tate
adespresso.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Top Instagram Updates You Need to Know in 2018 – July Edition
Are you ready for this month’s Instagram updates? I certainly hope so, because we have a lot to go over.
In June 2018 we got four really big, game-changing updates to Instagram (like IGTV to name one).
This month, we’ve been handed a lot of smaller but still important updates that are going to increase the functionality, efficiency, and features available to us as both marketers and usersof the platform.
By Ana Gotter
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
7 Time-Sucking Office Tasks that Can be Automated
Office tasks like administrative jobs, invoicing, and HR processes take a lot of time. Why?
Because the old-school way of doing them involved a lot of manual work, paper, and redundant activities.
You need office automation so these time-sucking tasks don’t take you away from the more important parts of a business and thinking up and developing additional products and service ideas.
By John Rampton
infusionsoft.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
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