Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Best Facebook Remarketing Audience – AdEspresso Monthly Experiment
So, you’re planning a retargeting campaign, and you’re looking for the best Facebook remarketing audience.
Should you pick Post Engagement? Or would Leads be better? And what about Website Visitors?
Facebook has plenty of interesting options for creating retargeting campaigns, but with so many different choices, it’s hard to tell whom to target first.
By Karola Karlson
adespresso.com
Keep reading to see what we discovered!! Contact Us!
How to Remarket Effectively On Instagram
One of the most frustrating experiences as a marketer is knowing that you’re losing potential customers in your purchasing funnel for no other reason than human nature.
The internet is a distracting place, and customers may visit your pricing pages and leave items in their e-commerce carts, but inevitably forget to complete their transactions.
If only there were a way to track these engagement milestones and nudge users towards completing these actions! That’s where remarketing comes in.
By Andrew Tate
adespresso.com
How to Remarket Effectively On Instagram! Contact Us!
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Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture [Podcast]
When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand”, they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional TV or radio advertisements.
Smart marketers know branding is much more than a logo.
In reality, the logo is the easy part and only one small yet very important component of your brand.
By Pam Moore
socialmediatoday.com
Check the 5 Reasons You Need a Brand Strategy here! Contact Us!
![Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture [Podcast]](https://www.honeyweb.com.au/uploads/blog/n.jpg)
Divergent Realities: Augmented vs Virtual Reality [Infographic]
Oftentimes, you'll hear about virtual reality and augmented reality in the same sentence, as though they're the same technologies, but there are some very important, distinct, differences between the two.
Augmented reality is a more integrative technology, in which the world becomes your screen and things like haptic feedback and binaural audio make the transition seamless.
Virtual reality is more like your own little slice of a different world, as your screen replaces the sensory input around you with a virtual world.
By Irfan Ahmad
socialmediatoday.com
See how Augmented vs Virtual Reality works! Contact Us!
![Divergent Realities: Augmented vs Virtual Reality [Infographic]](https://www.honeyweb.com.au/uploads/blog/c.jpg)
4 Key Ways to Connect with Influencers and Maximize Your Influencer Marketing Efforts
If you’ve ever tried to execute an influencer marketing campaign, you know that the hardest part is often connecting with the right influencers in the first place.
Since your relationship with the influencers can impact the authenticity and effectiveness of your campaign, you need to build genuine connections with them. But how can you do it?
Here are four key tips.
By Shane Barker
socialmediatoday.com
Discover the main reason influencer marketing works here! Contact Us!
How to Nail Customer Service on Twitter (Plus 8 Brands Who Have)
Last year, I attended Hootsuite’s Connect conference, a virtual event focused on how to master social media for business.
One of my favorite sessions was about social customer service on Twitter, facilitated by one of Twitter’s very own, Rob Hamilton.
Since this conference, Rob has gone on to work for Amazon and, no doubt, uses the insights he shared at the conference there too.
By Jessica Swanda
socialmediatoday.com
We’ll share the key points about nailing customer service on Twitter! Contact Us!
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