Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
7 TED Talks Every Social Media Marketer Needs to Watch
TED Talks feature experts in a variety of niches, sharing critical information.
These talks are an excellent way to get new ideas, learn best practices, and fine-tune existing strategies.
If you are a social media marketer, you can use these talks to make your ideas spread like wildfire, understand the art of viral videos, and create a better work-life balance.
By Scott Sims
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Instagram Adds Carousel Format to Story Ads
Instagram, is testing a carousel format for ads that can include three photos or videos in the same post instead of one.
Twelve brands including California Pizza Kitchen, Netflix and Paramount are trying out the new format called “carousel ads for Instagram Stories,” per Marketing Land.
The maximum length of each post in a Story ad is unchanged, with a 15-second limit on videos while photos can stay on screen for five seconds
By Robert Williams
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Not Impressed With Impressions: Let’s Focus On Real Business Outcomes In Digital Advertising
It’s a strange world we live in when digital advertising
The one media channel where accountability and measurement are supposed to be more accurate and exact than anywhere else – is perhaps the murkiest of all when it comes to results.
Sure, we can wax lyrical about clicks and impressions until we are blue in the face, but I am talking about genuine results and business outcomes, such as sales, ROI or true engagement.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local Digital Advertising experts, contact us to discover how we can help your business.
Will Google’s Latest Mobile Update Affect Your Brand’s SEO?
Google has just announced another change to its ever-evolving search ranking algorithm.
As of July 2018, it will be putting site speed under the magnifying glass, ultimately penalising slower sites down the list of Google results.
This has been in effect on desktop since 2010, and there has been talk about the potential change to mobile for a while now, and now it is finally coming.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
Facebook Full Year 2017 Results: Solid Revenue Growth, Questions Over Future Shifts
Facebook has released its Q4 and full year 2017 performance results, once again posting solid numbers across the board
Though there are some interesting notes on the impact on their shift towards more ‘meaningful connections’
First off, on active users, Facebook’s monthly active user count rose to 2.13 billion, an increase of 14% year-on-year.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
12 Ways to Boost Your Instagram Presence
Instagram is more than just a mobile photo and video sharing social network
It provides a perfect opportunity for businesses to reveal insights into the core of their brand identity in a visual, creative and engaging way.
Instagram is the fastest growing of the big social media platforms, with 800 million users more than 25 million active business profiles and two million advertisers.
By Adina Jipa
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Top marketing and optimization trends for 2018? Think about this instead
People often ask me: what are the top marketing trends for 2018 and beyond? What should you focus on?
I think it’s a wrong question to ask. It really depends on where you’re at.
Here’s my take on it.
By Peep Laja
peeplaja.com
Honeyweb are your local internet marketing experts, contact us to discover how we can help your business.
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