Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Pinterest Releases New Report on How Women Use the Platform for Purchase Planning
Pinterest has released a new report into how women aged 25-54 use the platform, a segment they’re calling ‘the deciders’.
Why is this group ‘the deciders’?
And Pinterest has some pretty impressive stats on offer – first off, Pinterest says that their platform reaches 83% of all women 25-54 in the US - more than Instagram, Snap and Twitter.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
The Ultimate Social Media Image Size Guide for 2018 [Infographic]
Are you just getting started with a social media strategy for your business?
Need help creating images to fit each social network?
Postcron share the image sizes you need to know in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Ultimate Social Media Image Size Guide for 2018 [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_193510109.jpg)
How to Set Up Your Instagram to Compensate for Facebook Zero
A little over a month ago, Facebook made a big announcement and everything went just a little insane.
This announcement was Facebook Zero, a new algorithm update that will take the trickle of declining organic reach and turn it into a near avalanche.
Businesses, brands, and marketers all panicked a bit, and rightfully so. That’s some big news.
By Ana Gotter
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Google Shopping: How To Dominate AdWords as an e-Commerce Business
The 2017 Google shopping benchmarks report discovered that Google Shopping ads captured 53% of retail marketers’ AdWords budgets.
Another study for the first quarter of 2018, shows that almost 80% of all retail search ad spend is used on Google Shopping campaigns.
As of 2018, Google Shopping ads now drive 76.4% of all retail search ad spend and this search spend generates 85.3% of all clicks.
By Brad Smith
adespresso.com
Honeyweb are your local Google Adword marketing experts, contact us to discover how we can help your business.
How to Integrate Shopify With Facebook
Do you want to sell your Shopify products and services on Facebook?
Looking for tips to help?
In this article, you’ll find four tips to integrate a Shopify store with your Facebook (and Instagram) marketing.
By Ana Gotter
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Talking About Women in Social Media [#SMTLive Recap]
In celebration of Women's History month, #SMTLive Twitter chat dedicated to all the amazing women working in social media.
Last year's "Women in Social Media" chat was such a huge success, we knew we wanted to do it again.
This time we asked the Social Media Today influencer women -- Lucy, Deborah and Vanessa -- to join me to co-host and lead the chat.
By Emma Wiltshire
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Talking About Women in Social Media [#SMTLive Recap]](https://www.honeyweb.com.au/uploads/blog/shutterstock_249028750.jpg)
Why Instagram Contests Rule - and How to Play by the Rules [Infographic]
Instagram contests can be a great way to increase brand awareness, and boost your following, while also providing you with UGC that you can use in other campaign elements and marketing efforts.
But just like parent company Facebook, Instagram does have a range of rules and regulations around their on-platform contests, which brands need to follow to avoid potential penalty.
And while Instagram's rules are not as stringent as Facebook's, you still need to be across them.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Why Instagram Contests Rule - and How to Play by the Rules [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_571919797.jpg)
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