Honeyweb Blog / Website Design
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Is your website mobile friendly?
Did you know there are almost as many mobile phone users (6.8 billion) as there are people living on the planet (7 billion)?
Have you considered whether your website is mobile user friendly?
Were you aware that Google's search algorithms favour websites that work well on mobile phones?
If not, why not?!
When a website translates well onto a mobile device, more traffic is directed to that business, thus resulting in performance boosts.
The ease of a website's use is often the most important quality a mobile site can have.
Criteria essential for a "mobile friendly" website include text size, line and link spacing and content fitting across the mobile's screen.
Test your website's mobile friendliness with Google here
Click here to speak to the experts today about perfecting your mobile friendly website, and see the benefits prevail.
10 Website Fails Your Business Is Making
A website for your business is no longer a luxury -- it's a necessity.
Although, just because you invested in a website this doesn’t mean it’s going to be immediately effective in connecting with your customers and ultimately improving your sales. While there could be numerous reasons why your website may not be effective, Entrepreneur have provided a lsit of 10 of the most common explanations for website fails:
1. It’s not mobile friendly
2. Contains too much jargon
3. Lacks content
4. Hides essential information
5. Loads too slowly
Click here to read full article and to see the remaining 10 reasons your website may be failing. Source: Entrepreneur
Don't have a website? Or did you read these website fails and find yourself nodding your head in agreeance thinking of your own website? You should speak to us.
Our websites are quality-constructed and built, follow conversion-centred design principles, and integrate the latest psychological research in to their design; which means not only do we help you 'get found' online, but we also help you convert more leads in to sales.
Click here for more information, or click here to get in contact.
Implementing Urgency on eCommerce Product Pages For a 27.1% Lift [Case Study]
You’ve likely read about the effectiveness of urgency before. It’s a commonly used tactic, especially in the eCommerce realm.
This case study shows a specific example of how we got a 27.1% revenue lift by adding urgency to the product page.
![Implementing Urgency on eCommerce Product Pages For a 27.1% Lift [Case Study]](https://www.honeyweb.com.au/uploads/blog/mplementing_Urgency_on_eCommerce_Product_Pages_For_a_27_Lift.jpg)
The 10 Most Common SEO Mistakes E-Commerce Sellers Make
E-commerce continues to grow in popularity around the world, as 44% of online shoppers start their buying process with a search engine.
And as such an important purchase channel, you would think e-commerce businesses are ensuring SEO is their most effective digital marketing tool – but that’s often not the case.
SEO is the fifth most effective digital marketing tool for e-commerce acquisition and retention. Social media, email marketing, and other avenues are more effective all around.
So what’s with the disconnect?
By Andrew Raso
searchenginejournal.com
7 Black Friday and Cyber Monday Landing Page Examples [with critiques]
It’s that time again: Holiday shopping season.
And every business is trying to take advantage of the billions of consumer dollars that will be spent over the next four weeks.
By Eric Sloan
unbounce.com
![7 Black Friday and Cyber Monday Landing Page Examples [with critiques]](https://www.honeyweb.com.au/uploads/blog/7_Black_Friday_and_Cyber_Monday_Landing_Page_Examples.jpg)
7 Web Form Optimization Insights from Testing Hundreds of Forms
As marketers, we spend countless hours acquiring traffic and crafting persuasive content, but too often we drop the ball at the final stage of the lead gen funnel – the form.
We’ve all heard stories about the impact that forms have on conversion rates, like how Expedia made an extra $1 million per year by removing one field on their form or how Marketo received 34% more leads by experimenting with their form length.
By: Marcus Taylor
conversionxl.com
Homepage Optimization: 5 Marketing blind spots that inhibit conversion (and how you can correct them
In this video, Flint McGlaughlin, Founder and Managing Director, MECLABS Institute, talks about the blind spots inherent in the InnocareHealth homepage and how to correct them.
We all have blind spots. Some of us more than others. But if we’ve learned anything from the last 100 years or so of marketing and advertising, it’s that marketers have some of the worst blind spots imaginable.
By Paul Cheney
marketingexperiments.com
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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2025 your biggest year yet.
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Kelly Liston
Wahlstedt Quality Homes
