Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Instagram Adds Carousel Format to Story Ads
Instagram, is testing a carousel format for ads that can include three photos or videos in the same post instead of one.
Twelve brands including California Pizza Kitchen, Netflix and Paramount are trying out the new format called “carousel ads for Instagram Stories,” per Marketing Land.
The maximum length of each post in a Story ad is unchanged, with a 15-second limit on videos while photos can stay on screen for five seconds
By Robert Williams
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook Full Year 2017 Results: Solid Revenue Growth, Questions Over Future Shifts
Facebook has released its Q4 and full year 2017 performance results, once again posting solid numbers across the board
Though there are some interesting notes on the impact on their shift towards more ‘meaningful connections’
First off, on active users, Facebook’s monthly active user count rose to 2.13 billion, an increase of 14% year-on-year.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
12 Ways to Boost Your Instagram Presence
Instagram is more than just a mobile photo and video sharing social network
It provides a perfect opportunity for businesses to reveal insights into the core of their brand identity in a visual, creative and engaging way.
Instagram is the fastest growing of the big social media platforms, with 800 million users more than 25 million active business profiles and two million advertisers.
By Adina Jipa
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Drive Traffic With Your Facebook Cover Photo
Want to drive Facebook traffic to your website without using ads?
Wondering how your Facebook cover image can help?
In this article, you’ll discover how to use your Facebook cover image to generate clicks that convert into leads.
By Marie Page
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Reasons Why Your Social Media Marketing Strategy Isn’t Working
Facebook News Feed Algorithm update, there's been a lot of short-sighted advice being handed out in response.
With the increased suppression of organic reach for brands, people have suggested everything, from focusing on Facebook Groups only, to abandoning Facebook altogether.
In my opinion, we all just need to take a deep breath and think objectively about what we're hoping to get from social media marketing.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
4 Ways to Skyrocket Organic Reach and Site Traffic using Facebook
Facebook is one of the best places for your business to be.
The platform has more than two billion monthly active users, 1.2 billion on Messenger, and 700 million on Instagram, which Facebook also owns. This makes it easier than ever to reach your target market.
But that also comes with a big downside: complications figuring out how to reach them and bring them back to your website.
By Guest Post
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook to Give Local News Stories a News Feed Boost, Starting in the U.S.
One of the key measures emphasized was 'civic engagement' and using the power of Facebook to improve connection within local communities.
That approach was solidified after Zuck's 'Great American Road Trip', in which the multi-billionaire CEO traveled to 23 US states and spent time with everyday folk, in order to get a better feel for their lives and how Facebook might be able to help.
And now, Facebook has outlined the next phase of that process, with local news to be given a News Feed boost, as part of their broader effort to increase community engagement.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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