Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Research Keywords for Social Media Marketing
Creating an effective social media strategy is much more than scheduling social media updates and monitoring your engagement.
You also need to meet your audience needs, answer their questions and offer them what they want to know.
In other words, social media marketing should be well integrated into your overall digital marketing approach.
By Ann Smarty
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Rolls Out Option to Mute Profiles
Instagram officially announced its new option to mute profiles, enabling users to stop seeing updates from people without having to unfollow them.
As it sounds (and as it works on other social platforms), the mute option removes posts from chosen users from your Instagram timeline.
You can still see each of these users’ posts on their profile page/s, and you’ll still be notified if they mention or tag you, but their updates won’t show up in your home stream.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Tests New Tools to Help Users Track Time and Usage In-App
Instagram is testing two new features that will keep users informed of how much time they’re spending in the app
Helping to improve mental wellbeing and eliminate some of the FOMO that’s come with the introduction of the Instagram algorithm.
First, as reported by TechCrunch, Instagram is testing out a new ‘Usage insights’ tab which will show you how much time you’re spending in the app.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Completely Optimize Your Facebook Page
Facebook is the most popular social media platform used by businesses.
Facebook Pages help your brand or business promote and share its value-add and to assist in customer support.
Facebook remains the primary platform for most Americans. Two-thirds of U.S. adults now report that they are Facebook users and 74 percent of Facebook users say they visit the site daily.
By Victoria Edwards
searchenginejournal.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

How to Build a Facebook Ad Funnel Using Customer Testimonials
Wondering how to create more effective Facebook campaigns?
Have you considered including customer success stories in your Facebook ads?
In this article, you’ll learn how to create a Facebook ad funnel using case studies and customer testimonials.
By Abhishek Suneri
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Plans to Roll Out a New Influencer Marketplace Platform, Expanding Collaboration Options
With influencer marketing on the rise, and with Facebook trying to find new ways to lure more influential creators to their network
The Social Network is now working on a new influencer marketplace platform, which would enable brands to find relevant influencers based on specific characteristics, then organize deals to help them boost their efforts.
As you can see in this screenshot (first reported by AllFacebook.de), the new platform has targeting details on the left-hand side of the screen.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

How to Optimize Your Facebook Page Preview in the News Feed
Want to increase page likes on Facebook?
Are you capitalizing on the page preview shown when users hover on your page name on Facebook?
In this article, you’ll discover how to optimize your Facebook page preview to boost likes and bring new fans on board.
By Kristi Hines
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

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