Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
LinkedIn Launches Native Carousel Posting Option
LinkedIn users have been posting makeshift carousel posts for some time, using its PDF attachment option to create individual frames.
And now, LinkedIn has decided to make it a fully-fledged functionality, with a new ‘Carousel’ post option being added to your update tools.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Instagram Will Now Feed All Video Uploads into Reels, Adds New Creative Tools for Reels Content
Today, Meta has announced that virtually all video uploads will now become Reels, whether you want them to or not, while it’s also added a range of new creative tools for Reels as it doubles, and triples down on the short video format.
The main change is in bringing all video clips into the Reels feed.
As explained by Meta: “Since reels offer a more immersive and entertaining way to watch and create videos on Instagram, we’re bringing the full-screen experience to your video posts, too. In the coming weeks, new video posts shorter than 15 minutes will be shared as reels. Videos posted prior to this change will remain as videos and won’t become reels.”
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Meta Launches New Small Business Support Program, Including Online and IRL Elements
Meta has launched a new Small Business Studios project, which will provide both online and in-person training elements to help small businesses make the most of their marketing efforts across both Facebook and Instagram.
As explained by Meta:
“Recently, Meta hosted the Good Ideas Exchange, where executives from Meta and partners, including Adobe and Vimeo, came together with small businesses to pinpoint the top obstacles small businesses are facing.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How small businesses are keeping up in 2022
The pandemic has impacted the trajectory of small businesses, particularly squeezing stores that were deemed non-essential during periods of required closures.
Now independent retailers have started to experiment with solutions that used to only be available to mass marketers or large national chains.
BY retaildive.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
New Research Looks at the Rising Online Video Trend [Infographic]
Video is the most engaging content type online, with ever-increasing network capacity and improving mobile device functionality making it easier than ever to stream video content to people at all times, changing the way that we communicate, engage and interact.
Brands need to recognize this. While you don’t have to have a video strategy, and for some businesses, it may seem like too much time and effort – and cost – to create video material, the fact of the matter is that content consumption behaviors have evolved, which means consumer expectations have also shifted, and video, for an increasing number of people, is the new norm.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![New Research Looks at the Rising Online Video Trend [Infographic]](https://www.honeyweb.com.au/uploads/blog/Blog_Banners_%281%29.jpg)
The 7 Step Inbound Marketing Strategy All Startups Should Adopt [Infographic]
Are you in the early days of launching a new business? Want to learn how to adopt an inbound marketing campaign to generate leads and inquiries?
The Center for Sales Strategy share their steps to success in this infographic.
They break things down as follows:
- Plan
- Create
- Distribute
- Capture
- Analyze
- Cultivate
- Convert
Check out the infographic for more.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![The 7 Step Inbound Marketing Strategy All Startups Should Adopt [Infographic]](https://www.honeyweb.com.au/uploads/blog/Blog_Banners.jpg)
Social Platforms Share Insights into Emoji Usage for World Emoji Day
Today is International Emoji Day, and to mark the occasion, Instagram and Twitter have shared some new emoji usage insights, which could help to get you thinking about your emoji use.
Because let’s face it, you use emojis. Virtually everyone now uses emoji response in some way, with emoji usage rising every year. Instagram has chosen to focus on sports with its Emoji Day insights, with the most popular sports emojis in the app based on usage in different regions.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2025 your biggest year yet.
Testimonials
"We are so happy with our new website created by Honeyweb, it is bright and beautiful and exactly what I had in mind for our new business branding. We have had heaps of feedback to say how user friendly it is and how lovely it looks! And what's more, our Google stats say that our bounce rate in January has decreased approx 48% to only 23% now instead of around 45-50% most months before our new site was up. That means that half the people who visited our site actually clicked past the first page and were enticed to look into our website rather than clicking out straight away because the old home page was so boring! We also had Honeyweb build our new eNewsletter, which has also given us some great results. Our first campaign ROI was an amazing 2,000 % Thanks very much Steven, Trent, David and the team!."
Kate & Jason (Snowy) Carter
Hahndorf Farm Barn
