Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Snapchat’s Ad Manager: A Beginner’s Guide
A couple of years ago, Snapchat advertising was expensive, costing businesses hundreds of thousands of dollars.
Ads could only be purchased through Snap’s sales team or third-party ad toolsthat often charged a fee.
But thanks to Snap Inc.’s new self-service Ad Manager, businesses of all sizes and budgets are now able to advertise on Snapchat.
By Andrew Tate
adespresso.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Grow Your Facebook Following: A 6-Step Plan
Looking for new ways to grow your Facebook audience?
Have you considered targeting prospects by interests that are related to your product?
In this article, you’ll discover how to grow a specialized audience on Facebook in six steps.
By Daniel Knowlton
socialmediaexaminer.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook Cracks Down On ‘Cloaking’ With The Help Of AI
Facebook has announced that in an effort to combat misleading and bad experiences on the platform, it is taking additional steps to remove bad actors that engage in ‘cloaking’.
Cloaking is a well-known, malicious tactic used by bad actors across the internet to circumvent ad and content review checks.
On Facebook, bad actors use cloaking to circumvent the platform’s review process and send people to websites and content.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook Unveils New Video Platform To Rival YouTube
Facebook has announced the launch of Watch, a new platform for shows that is set to compete with Google’s YouTube.
Watch is personalised to help users discover new shows, organised around what their friends and communities are watching.
When users watch a show, they can see comments and connect with friends and other viewers while watching, or participate in a dedicated Facebook Group for the show.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
YouTube Releases In-App Chat Functionality to All Users
YouTube announced that it was testing a new, in-stream chat option to encourage more social activity on YouTube, as opposed to having users link off to other, more popular social sites.
The functionality was initially tested in Canada (Canadians share more videos online than any other nation, apparently), and now, after some minor tweaks, it’s being rolled out to all users on iOS and Android.
So now, you too can chat and share content on YouTube as opposed to Facebook or Twitter. If you want.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Who’s on Snapchat Anyway [Infographic]
Snap Inc., the parent company of Snapchat, will release its Q2 earnings results later this week.
The market will be looking for improvements in their user numbers and revenue statistics, particularly given the push from Facebook to limit the app’s growth.
But regardless of the data, the key question around Snapchat for marketers isn’t so much what the overall numbers are, but who, specifically, is using the app.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![Who’s on Snapchat Anyway [Infographic]](https://www.honeyweb.com.au/uploads/blog/inc.jpg)
Build Your Social Media Crisis Management Plan in 10 Steps
A communications crisis can strike at any time - it could be a faulty product, a lousy campaign, or a simple slip of the tongue from someone higher up.
It doesn’t matter the industry you’re in, or how popular you’ve been to this point. Sometimes, it just happens.
Whatever the case, you need to be prepared. If you’re going to put out a fire, you need a good hose
By Patrick Whatman
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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"Access Training Centre hired Honey web to help us with our social media marketing from Oct 2015. Stephanie from Honeyweb has gone above and beyond our expectations to help us develop a social media presence on Facebook, Twitter and Linked in. Stephanie took a lot of effort in understanding our business in order to put relevant content on the social media pages. She has been an asset to our marketing team where she brings in new ideas to help us drive more traffic to our website and help us grow our business. She has been very easy to deal with and quick to reply to any questions or recommendations we have. I highly recommend Stephanie and Honeyweb for anyone needing assistance in digital marketing for their own business."
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Access Training Centre
