Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
LinkedIn is Also Developing Audio Rooms, Tapping into the Audio Social Trend
Given the rising popularity of Clubhouse and audio-based social interaction
Its capacity for connecting professionals around niche, industry discussions
It will likely come as no surprise to find out that LinkedIn is also developing its own audio rooms product to tap into the trend.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

LinkedIn Adds New Profile Features, Including Video Cover Stories and ‘Creator Mode’
LinkedIn's looking to help users share more of their personal story
And maximize their on-platform presence, with the addition of a range of new features for individual member profiles in the app.
First off, LinkedIn's adding a new video cover story option, which will enable users to add an introductory video that people can view when they visit their LinkedIn listing.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Microsoft Advertising Announces Open Beta for New Automotive Ads
Microsoft Ads has announced an open beta for a new Automotive Ad format.
Now, they’re introducing a new way for automotive advertisers to drive those clicks.
Here's what they look like, how to request access & a peek at early results!
By Amy Bishop
searchenginejournal.com
Honeyweb are your local digital advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Instagram To Trial Ads For IGTV In Australia
Instagram has announced that they are introducing advertising in IGTV in Australia.
The ads will include a revenue share model for some Australian creators.
Now more than ever, it’s vital that creators can use Instagram to grow their personal brand and be able to make a living.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Metrics Or Malarky: Your Guide To Social Media Transparency
Harry Sanger is a Digital Consultant – Social Media Specialist at Archetype.
In this opinion piece, he gives advice on how to cut through the noise when it comes to social media metrics.
Social media is rife with transparency issues, so when it comes to “experts”, are we trusting them too much?
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

WEBINAR! Visual Insights For Australia’s Financial Services: How To Create Content That Connects
When it comes to a difficult, shaky patch, you’d have to agree that Australia’s financial institutions have suffered more than most in recent times.
2019’s Royal Commission laid bare some deep wounds in the way Australia’s banks; super funds, financial planners and brokers conducted their business.
Digital transformation accelerated, changes in legislation happened frequently and the need to build trust and genuinely connect with customers became more important than ever.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local content marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

So Long, Third-Party Advertising?
Paid advertising is about to change in a big way.
With Apple’s latest iOS update, iPhone users will be able to opt-out of tracking on apps. (Heck, they’re invited to opt out.)
Assuming that most folks will choose to keep their data private, these people will essentially become ghosts when it comes to paid campaigns on platforms like Facebook and Instagram.
By Carla Lynn
unbounce.com
Honeyweb are your local digital advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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