Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
4 Steps to Writing Emails with Drastically Higher Open and Click-Through Rates
Even if your email list is huge, poor open and click-through rates prevent you from spreading the word about your marketing campaigns.
Here are four tips to help you write more engaging, super-clickable emails.
How to Use Qualitative Research to Drive Conversions
When marketers think of using data to come up with test hypotheses, they typically think of digital analytics.
But qualitative research can actually offer more insight than anything else for coming up with winning test hypotheses. When quantitative stuff tells you what, where and how much, then qualitative tells you ‘why’.
Australians Are APAC’s Most Avid Digital Buyers
Clothing, shoes and accessories are Australians’ top digital purchase category
According to research from Carat and Dentsu Aegis Network, digital buyers in Australia are more likely than those in a variety of other Asia-Pacific markets to buy items in every category studied via digital channels.
Internet to Hit 3 Billion Users in 2015
Nearly half the world's population will have regular access to the web by 2018
The number of internet users worldwide will surpass 3 billion in 2015, according to new figures from eMarketer, increasing 6.2% next year to reach 42.4% of the entire world's population.
5 Tried-and-True Tactics For Collecting Leads on LinkedIn
LinkedIn has come a long way since its beginnings in 2002.
Though traditionally used to house professional resumes, connect with influencers and find new hires, it’s also become a valuable resource for your marketing campaigns – with an audience of over 300 million business professionals, LinkedIn is a hotbed for lead generation.
Facebook to Overtake YouTube: 5 New Research Findings
Do you want to know why it's important to maintain a Facebook presence? Have you seen the latest research on Facebook?
Knowing how Facebook affects online marketing can improve your own efforts. These five studies reveal how Facebook impacts online marketing and why it's here to stay.
Email Marketing > Converting Opens to Clicks
How 3 simple email principals led to a 27% increase in clickthrough rates
Your customer’s inbox is a competitive atmosphere. He or she scans the inbox, determining the importance, relevance and necessity of each sender and subject line, with the hopes of paring down the ever-increasing list.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Thanks for introducing me to your exceptional product. After 6 months procrastination we launched our first edition on 30 May. The $38.50 cost of sending the emails reaped $5000 revenue (8 purchases) directly from the offer made in the newsletter from clients who hadn't been in touch for over 6 months. This far exceeded my expectations. Coming up 30 June we made a last week of the financial year offer and that generated another $5000 revenue (10 purchases), this time from our complete database (still only costing $55.00). Truly amazing. We have also noticed an increase in general business which has co-incided with the introduction of the newsletter. This could be co-incidence but I think that using this neat simple tool to communicate with our database has created an awareness and triggered flow-on business. Very inexpensive, easy and simple tool to use - my only regret is that we didn't get going earlier. I believe every business should bite the bullet and sign on."
Nick Llewellyn
Little Adelaide Catering Co
