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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Instagram Expands Reels to 60 Seconds, Providing More Capacity for Creativity

Instagram has announced that the Reels length limit is being extended from 30 seconds to 60 seconds for all users.

Instagram has been experimenting with longer Reels for some time, after first extending Reels from 15 to 30 seconds last September. 

Which is kind of what Instagram does these days, right?

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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LinkedIn Posts Record Full-Year Revenue Result, Continues To See Strong Growth in Active Sessions

LinkedIn has seen another quarter of 'record engagement' while it's also surpassed $10 billion in annual revenue for the first time.

 LinkedIn continues to see both active sessions and in-app engagement numbers rise.

While its revenue performance is increasing in line with that actiivity:

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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Google Ad Sizes: Which Google Display Ad Size You Should Use (and Why It Matters)

Setting up and optimizing your ads on Google’s Display Network can be a tricky process with a steep learning curve.

And often, that learning curve comes at the heels of a wasted ad budget.

But that doesn’t always have to be the case.

By Brad Smith
adespresso.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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How to Create a Buyer Persona (Includes Real Examples)

The buyer persona concept has become incredibly important for businesses and social media marketers in recent years.

Segmenting customer databases with user personas can help businesses meet lead generation and revenue goals faster.

But what is a buyer persona?

By Agnee Ghosh
adespresso.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

Small Business Growth Hacks: 3 quick marketing case studies of ‘alternative to’ SEO landing pages

I can’t deny that BIG has its benefits. Pricing power. Brand recognition. And boatloads of resources.

But we can all learn from small organizations. After all, constraints drive creativity.

So today we bring you examples from a software company, a book publisher, and a sports coach.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local business marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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YouTube Adds New Connected TV Ad Improvements, New Tools To Maximize Audio Ad Creative

With connected TV viewership on the rise - or people watching online streamed content on their home TV set

YouTube has today announced some updates to its Connected TV (CTV) ad offerings

In order to help marketers maximize this growing opportunity, and get more out of its TV-like ad options.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

3 Ways to Build Warm Facebook Ad Audiences

Looking for new ways to build warm targeting audiences on Facebook?

Want to drive more sales with your ads?

In this article, you’ll learn how to use three types of Facebook ad formats to improve your results.

By Laura Moore
socialmediaexaminer.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

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