Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Optimizing Your Hero Image To Boost Conversions (With 26 Examples)
The design of your website is more important for conversions than you think.
First impressions matter, and a good way to make one is with a hero image that complements your value proposition. But what’s a hero image, really, and how do you make them work for you?
What’s a Hero Image? A hero image is defined as “a large, featured image or series of images prominently displayed on the homepage.
Why Website Templates Are Not Optimized (and What to Do About It)
Why do the work when it’s already been done for? That’s the question business owners and marketers are asking before they hit “Purchase” on a $30 website template.
Thousands, if not millions, of people turn to website templates to make the design process more efficient. But there’s something almost no one is talking about…
Website templates are not optimized for conversions. That’s your job.
How to Create Quality Facebook Canvas Ads
Do you want to reach more mobile Facebook users? Wondering how Canvas ads might help?
Facebook Canvas lets you create full-page, interactive mobile ads that work like landing pages for tablet and smartphone users.
In this article you’ll discover how to create quality Facebook Canvas ads.
Aussie Banks Warned: Google, Amazon & Facebook Want Your Customers
Andrew Birmingham, editor of business site www.which-50, says there’s increasing evidence the big tech players want to offer mortgages and insurance and supposedly we’re more than happy they pinch our data if it means a better deal…
More evidence, as if any were required that consumers increasingly expect Google, Facebook and other global digital players to move int financial services. This latest research comes from tech giant Fujistu and is based on a survey of 7000 European consumers.
How the Facebook News Feed Works: Changes Marketers Need to Know
Are you struggling to remain visible in Facebook’s news feed? Wondering how Facebook decides what to show in the news feed?
In this article you’ll discover how the Facebook news feed algorithm works, what’s been updated, and how marketers can respond to create more visibility on Facebook.
Social Media Visuals: How to Easily Create Visuals Without a Designer
Do you use visuals in your social media? Want tools and tips to help you create images?
To discover how to create great social media visuals when you’re not a designer, I interview Donna Moritz.
Is The End Nigh For The SMH And The Age Print Editions?
There’s been enormous industry speculation that Fairfax may soon stop printing its weekday editions for some time and now its CEO, Greg Hywood, has done little to quash the rumour.
Speaking at the Macquarie Investor conference last Friday in Sydney, Hywood told attendees that the business was looking to print less newspapers and focus more on a 24/7 digital focus.
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Testimonials
"I would like to thank you for helping us generate a NEW revenue stream for the club. eZmail is an amazing product... Previously I have not had to work with electronic newsletters and I was quite apprehensive about getting started. I must congratulate you on a wonderful template, the easy step by step guide when putting together a campaign and the final result looks great. The scope for editorial and pictures is generous and easy to work with and there are so many options when putting together an E-newsletter. The feedback from our E-newsletter has been excellent. I have found it easy to sell advertising spots to sponsors and supporters and as mentioned, it is now generating a new positive revenue stream for the club. The quantity of reports that I can pull are very useful for my campaigns, I can see what works and what doesn't and best of all compare campaigns and see if our database is growing, an excellent method to follow up new membership opportunities. Most importantly I thank you for your ongoing support."
Dee Shepard
Sturt Football Club
