Honeyweb Blog / Word Of Mouth Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Psychology Behind Word-of-Mouth Marketing
Customer advocacy is nothing new - friends and family have been sharing brands that they find useful, unique or just plain interesting for years.
What has changed in recent years is the technology to facilitate this sharing via referral marketing, and actually measure its success as a marketing channel.
At first glance then, referral marketing should be easy, right?
By Angela Southall
socialmediatoday.com
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"Honeyweb have been fantastic in growing Trader’s social media and web presence in the electrical industry and our overall understanding of its most effective use to engage and connect with our customers – electrical contractors and electrical wholesalers. We have some much more we are doing together in 2017 to communicate even more effectively with our audience in building our brand. Honeyweb ‘hold your hand’ in devising the right strategy for your business and over time they have understood the language and channel of our business and are now writing much of our copy as an extension of our marketing team. "
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