Honeyweb Blog / Windfall
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Power of Perceived Value: Discover how a well-marketed banana & roll of tape produced a windfall
If you are experienced in business, you have heard of using marketing tactics like scarcity, story and influence to increase your sales.
But there is a right way and a wrong way to apply these psychological drivers.
Watch the video to learn how to tap into these three motivators in the most effective way.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local business marketing experts, contact us to discover how we can help your business.
The Power of Perceived Value – How a well-marketed banana and a roll of tape produced a windfall
You may have heard recent headlines about the Italian artist who duct-taped a banana to a gallery wall in Miami, and it sold for $120,000.
So what happened in the mind of the buyer that produced the shift in the perceived value?
Watch this brief 2-minute video as optimization expert explains what’s in the works for next week’s YouTube Live session.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
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"Access Training Centre hired Honey web to help us with our social media marketing from Oct 2015. Stephanie from Honeyweb has gone above and beyond our expectations to help us develop a social media presence on Facebook, Twitter and Linked in. Stephanie took a lot of effort in understanding our business in order to put relevant content on the social media pages. She has been an asset to our marketing team where she brings in new ideas to help us drive more traffic to our website and help us grow our business. She has been very easy to deal with and quick to reply to any questions or recommendations we have. I highly recommend Stephanie and Honeyweb for anyone needing assistance in digital marketing for their own business."
Mohit Kumar
Access Training Centre
