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Instagram Is Adding Video Masks to Instagram Live, Expanding Creative Options
Instagram’s adding their Snapchat-esque virtual masks to Instagram Live, giving users another creative option when broadcasting within the app.
Instagram added live-streaming back in November, tapping into the wider live-stream usage trend – though initially Instagram Live content was only available as it was being broadcast.
Once your stream ended, the video was gone.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Live-Streaming for Business: How, When and Why You Should Use It [Infographic]
Live-streaming is a key trend of the moment, with an increasing number of brands and individuals looking to streaming to help boost reach and engagement.
And while not everyone can be a live-stream star, and not every live-stream draws an audience, there's clearly demand there.
According to Facebook, daily watch time for Facebook Live broadcasts grew 4x over the past year, while one in five videos posted to Facebook is now a live broadcast.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![Live-Streaming for Business: How, When and Why You Should Use It [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_654201319.jpg)
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