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Honeyweb Blog / Sales Funnel

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Sales Funnel Planning: Three ways to diagram and densify the force of your value proposition

In BuildClass #5, Flint McGlaughlin teaches how to analyze and amplify the force of your value proposition.

Here are some of the most important insights from this class:

  • If it’s not a reason, it’s not a value prop.
  • Look for a way to substantiate your qualitative claims.
  • Let others make qualitative statements about you.
  • Make only quantitative statements about yourself.
  • When you have the best value prop, clarity is persuasion.

By Flint McGlaughlin
meclabs.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Sales Funnel Planning: Three ways to diagram and densify the force of your value proposition

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Sales Funnel Offers: How to select and refine the best value proposition for your campaign

In BuildClass #4, Flint McGlaughlin teaches about value proposition type and articulation in a marketing funnel.

Here are some of the most important insights from this class:

  • The action of sales should be grounded in the reflection of marketing.
  • Ask yourself, “Whom exactly will I serve best with this funnel?”
  • Select the type of value proposition that best matches where the person is in the buyer’s journey.
  • Use the smallest necessary “ask.”
  • If you are not DELIVERING value, you should be PROMISING it, or IMPLYING it.

By Flint McGlaughlin
meclabs.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Sales Funnel Offers: How to select and refine the best value proposition for your campaign

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3 steps to help you lay the foundation of your value proposition

In BuildClass #3, Flint McGlaughlin teaches how to give customers a foundational understanding before you structure your value prop argument.

Here are some of the most important insights from this class:

  • The WHY only matters after the WHAT.
  • If you can’t explain your model to a child, then you can’t explain your model.
  • Use the top four inches of the page to achieve “story click.”
  • Stop throwing “tries” at the page.
  • We need to field the right offer at the right time for the right person.

By Flint McGlaughlin
meclabs.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

3 steps to help you lay the foundation of your value proposition

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Sales Funnel Strategy: 3 vital insights to help you plan and build an AI-calibrated SuperFunnel

In BuildClass #1, Flint McGlaughlin shows how to apply the methodology and the lessons from the FastClasses using real marketing experiments.

Here are some of the most important insights from this class:

  • All of marketing can be distilled into four words: Sender, Receiver, Message, Means.
  • The funnel does not occur in the channel; it occurs in the mind.
  • Your funnel is the cognitive fabric of the mind stretched around the eight Micro-yes(es).
  • Your landing page is your “text bank” for the rest of your funnel.
  • Your funnel strategy can be calibrated with AI-driven FastTests.

By Flint McGlaughlin
meclabs.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Sales Funnel Strategy: 3 vital insights to help you plan and build an AI-calibrated SuperFunnel

READ FULL ARTICLE

How to Get Customers to Call You: Call Ads for Facebook and Instagram

Want more warm customers and qualified leads to call your business? Wondering how to target Instagram and Facebook call ads to consumers in various stages of the sales funnel?

In this article, you’ll learn how to use five features and tools to improve results from Meta’s Instagram and Facebook click-to-call ads.

by Anna Sonnenberg
socialmediaexaminer.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Get Customers to Call You: Call Ads for Facebook and Instagram

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3 case studies with tips on how to say “no” to customers and improve marketing results

As marketers, we work so hard every day to attract customers.

So, the thought of turning customers away?

But you darn well know which people your company can serve best…and which would be better served by a competitor company.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

How to Optimize Your Facebook Ad Creative for Better Results

Want to get better results with your Facebook ads?

Does your ad creative attract your ideal audience?

Discover when to use video ads vs. image ads and why they work at specific stages of the funnel.

By Allie Bloyd
youtube.com

Honeyweb are your local Facebook advertising experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Optimize Your Facebook Ad Creative for Better Results

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