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Facebook Plans to Roll Out a New Influencer Marketplace Platform, Expanding Collaboration Options
With influencer marketing on the rise, and with Facebook trying to find new ways to lure more influential creators to their network
The Social Network is now working on a new influencer marketplace platform, which would enable brands to find relevant influencers based on specific characteristics, then organize deals to help them boost their efforts.
As you can see in this screenshot (first reported by AllFacebook.de), the new platform has targeting details on the left-hand side of the screen.
By Andrew Hutchinson
socialmediatoday.com
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