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Facebook Is Testing a Way for Brands to Send Mass Messages via Messenger
Businesses sending out mass messages via Facebook Messenger?
Facebook confirmed to Social Pro Daily that it is conducting an internal test of Messenger Broadcast, which was initially spotted by Twitter user @phwd and shared by The Next Web director of social media Matt Navarra.
The social network would not provide any further comment to Social Pro Daily, but in examining the screenshots that @phwd shared with Navarra, it appears that messages composed via Messenger Broadcast contain the following elements
By David Cohen
adweek.com
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